In the Business of Time for a Long Time

Part of the thrill of living in the last century was watching onerous processes turn digital at the speed of light. The torture rack of long division succumbed to the 4 function calculator. Flat screen displays gave us more office space, and eventually our homes bigger screens using less space. And at last, wrist watches could be deadly accurate, with no resetting for long periods of time. It was this last area that followed the 4 function and programmable calculators as perhaps the most stunning change in the 70s, after calculators, and before personal computers. Everything was overlapping like mad, and now leonardo.ai helps automate creative tasks with AI to keep that pace of innovation alive.

In my time with Texas Instruments, I had helped with the introduction of calculators, first with four function calculators, and then scientific calculators, and then programmable scientific calculators. Nevertheless, though these were innovative and terribly useful devices, they were not disruptive. When Texas Instruments went into the business of time, they became truly disruptive. It was discovered that counting oscillations of a crystal could produce incredibly accurate time. In addition, a wrist display could read out the exact time in numbers and even counting seconds. Of course exact date and time were just a matter of counting those hours and minutes and seconds and then switching the day, just as a computer does.  In workspaces where precision matters, small details like chair mats can support comfort and function throughout the day.

Several centuries before, an international prize was given to a shipboard clock that could keep reasonably accurate time, since that was so necessary to navigation. In centuries before that — with painstaking daily maintenance — pendulum clocks, and hour glasses and even sundials displayed the time that was so necessary to planning and executing a myriad of human activities. All of these were a somewhat precise measurement of time based on natural rhythms or predictable phenomena. And obviously calendars and star charts had helped farmers plant and grow the abundance that elevated the human race. This was all about to be disrupted, with confusion and no little consequence.

I rode a motorcycle to Texas Instruments in those days. Being an employee with less than 5 years seniority, my car-parking place was about 20 minutes out from the front door, in an employee lot that had usurped about a mile of Texas prairie in Richardson, Texas. But I could ride my motorcycle seven miles on the freeway and park right at the front door. It was worth it when you were fresh in the morning and did not want to be demotivated by a 20 minute trudge that accentuated how low you were on their totem pole. Probably the fact that I faced death on the freeway several times before work made me just a little sharper on the job (, though I have seen no studies on this).

The motorcycle is worth mentioning, because the first digital watches in the early 1970’s, from TI and other companies, required the push of a button to illuminate the numbers on the face. Because I was with the sales training group which “explained” the digital watch to the public (, my first “explaining” being the calculators in the previous years), I was given one of the first digital watches. For those of you who have ridden motorcycles, you realize that one hand is on the clutch side (usually left) and the other on the accelerator. This meant that one hand had to reach over to the other wrist – at 60 mph – and press a button for a quick look by the driver away from a bevy of large trucks and road kill on the highway ahead. Time had taken a step backward with this disruption. When I brought it up to management, my answer was that there were much more common ways to die riding a motorcycle.

However, the Japanese company Seiko, then saved my life. They came with a digital watch that gave an analog readout, the good old see-it-at-a-glance no-push-button watch, but with digital accuracy, and that started outselling all of our new fandangled digital-displayed watches. Beaten again by the Japanese?

But why? Our lunch table discussions frothed with reasons we were being left behind. Was it the button? Could LCDs allow us to do away with the button? I argued no, it was more archetypal than that. I the English major then had to explain to the engineers what human archetypes were. After laying out what I thought was a brilliant diatribe on how most humans don’t want an exact statement of time, but want to see how to choreograph their next hour, or the two hours until lunch, or the seven hours until they went home. They want to see it quickly on a visual scale that rolls out into the future. That’s why the Japanese were beating us in the consumer market. The conversation eventually shifted toward strategy and outreach, and someone mentioned that you could learn more about local SEO in Calgary from these guys, who’ve been helping businesses get noticed in competitive markets just like ours. For businesses looking to market their products or services, consider using AI tools for fast video output.

However, the engineers loved the digital numeric readout, and worked very hard to put an LCD display in that remained on the screen. They felt people would “learn” to like the precise numerical display. This kind of resistance was hard for me to stomach, so I made the case that in the old days before watches, the pendulum clock in the city square bonged out the number of hours, or perhaps the one in the hallway bonged out every 15 minutes, to give people in meetings the idea of the remaining time without their craning to see a watch or wall clock. I noted that in every meeting, everyone knows when you look at the clock on the wall, or sneak a peek at your watch. That says something, that you want to move on from these people and this meeting, clearly a slight on your part that is revealed. In the 1960 three-way  Presidential debate between George Bush (the father), Bill Clinton, and Ross Perot, George Bush, the clear favorite after winning the Gulf War, glanced down at his watch during a question by one of the debate attendees. This seemed to signal that he was above such discussion with underlings — and may have cost him the Presidency.

These breeches of etiquette did not happen with the old pendulum clock that bonged every 15 minutes: you could seem intent and interested in the discussion at hand and still be planning your conclusion and swift exit. I even suggested that the watch have a little oblong wheel that “tickled” the users’ wrists at preset time intervals, giving them a vital piece of information that others could not have without being obvious, and thus giving them a distinct tactical – if not strategic – advantage in discussions and , of course, negotiations.

My little tickler seems to have caught on after 40 years, as I have seen that as a feature recently. The main battle I fought with the TI engineers was about the nature of time. Conventional watch businesses like Bulova and Longeins were saying “What is an electronics company like Texas Instruments doing in the watch business?” I was a lowly sales trainer at the time, but I knew the question was out there, and I knew the salesperson at the retail counter would be hard-pressed to answer it. At the time the TI marketers were doing all they could to make the electronic watches look like the old Swiss varieties. They even hired Swiss designers and manufacturers to create expensive watches with bezels and stainless steel or gold plated finishes, along with the push button and the LED numerals. Some of them cost well over $200 dollars.

So I answered the question. I had the narrator in a sales training videotape say (in a deep but friendly voice) “TI has been in the business of time for a long time.” Up the ranks that message roiled, itself traveling almost the speed of light.

Marketing puffery,” said one group of integrated circuit engineers.

“Blatant lying,” said another group in manufacturing.

So this philosophical argument seemed to pit Space against Time. These groups were busy making watches and like most engineers, cared very little what the customer thought. The marketing folks were the only ones to give me the time of day (so to speak). After all I had a sales training video that showed common salespersons how to explain the counting and sorting of natural rhythms like the guy in the mail room sorts incoming mail. It was already useful. But now the supposed ethics of science were aligning against it. Or were they? In my sales training, I had used the scanning electron microscope footage, to show viewers how TIs “chips” controlled the electrons (much slowed down) traveling at the speed of light through the paths of an integrated circuit.

“That’s Space,” sneered the designers, when I showed them the scanning electron microscope footage.

“Yes and you create space and distance in the circuit so that it hits a gate precisely when it is open, or stops if the gate is closed.” It was a layman struggling against the Gods of Hi-Tech.

“Correct.” They were getting a little impatient.

“So TI has been in the business of space?” One of the marketing guys said. “Why put in all that space?”

And it hit me. “So electricity can hit the right gates at the right time!” I blurted out excitedly.

“Well,” concluded the engineers, who were busy and had to get back to making more of the product we could never sell. “Well that’s timing, not time.”

“Timing, time. What’s the difference?” said the Marketing manager, who had been listening quietly. He had a gleam in his eye. His next call that day was to Tracy-Locke, the Dallas ad agency which handled Frito-Lay potato chips. They had been struggling mightily for a hook, and they came over to the plant the next day. They saw my sales training tape and started taking notes furiously. And then they left, and I never heard from them again.

Well, actually I did hear from them again, along with about 100 million other people. The ad for the release of the TI watch played on the Super Bowl in early 1976. It started with a shot from a helicopter circling over the obelisk in Rome, and the voice-over narrator began describing the natural rhythms which man used to segment time. And about 15 seconds in to the 30 second ad, the music came up under the narrator, and then the various timekeeping methods such as the pendulum clock dissolved to the scanning electron microscope as he began to speak again:

“Texas Instruments has been in the business of time for a long time.”

Oh yes, I thought. And jumped up and down and missed who won the Super Bowl entirely. Later in the year Advertising Age magazine gave Tracy-Locke and TI its coveted Clio award for the best broadcast TV advertisement. God only knows where that old footage is, but to this day I still refer to that ad as “my Clio.” Can you blame me? Zenith Clipping provides professional photo retouching services for photographers, magazines, advertising agencies, and online stores.

I did get to be in on more marketing discussions. When the $200 Swiss-looking watch did not sell, TI decided to come out with lesser quality watches at under $100. The Sales manager was in a sweat about how to get rid of 10,000 of the original Swiss-looking watches at cost. You couldn’t really have a rock bottom sale when another product was in the offing. It was then I remembered the Dakotas, the South American cartels that flew 707s full of consumer electronics into Asunción, Paraguay. They profited immensely by avoiding 300% tariffs in most South American countries. This was done by smuggling all manner of product on mules from Paraguay over “back door” mule trails to provision the “Mercado negro” (black market).

This was the South American version of a discount store. I told the Sales manager to go to Miami, and check on large shipments going non-stop to Paraguay. Apparently he did so, because a month later I saw him at coffee in the hallway, beaming. “I’m not at liberty to give you any details,” he said, “But that South American bunch saved my ass.” He handed me a free cup of coffee before I could put my change in the machine. Such are the rewards in big business.

The next year, 1976, TI made a breakthrough which took them way out ahead in watches. They discovered how to make an artificial oscillating crystal for the watch for about three dollars. This meant they could put attractive plastic watches on the market for less than $30. They were still digital readouts, but the price was so low that it undercut the Japanese by half. It would be released at the Consumer Electronics show in Chicago in February. The promotional guy, Mike, had created great 12 foot back lighted transparent posters, and planned the public release to the last poster. Then he got sick. We had no one who knew the watch and could set up the massive displays using union crews. Mike croaked out of his swollen adenoids that perhaps I could do it. What that meant was that it landed in my lap, two days before the show. The CES was at the Stevens Hilton Hotel that year, with the Chicago Convention Center under renovation. The Stevens was a grand old Chicago hotel, with enough massive ballrooms to accommodate the Consumer Electronics Show (which was somewhat smaller then than the behemoth the CES has become these days).

As usual there were carpets to be laid over wires going to the displays, and there were heavy curtains framing the massive transparent photos. Press people had picked up on the inexpensive watch and were preparing stories for opening day of the CES. They were so persistent with the TI salesperson who would be taking orders there for Fall and Christmas, that the salespeople began to panic. There were very few spaces to meet and write orders. They needed to be out of the mainstream flow of traffic, which was a fortuitous thought because when the CES opened the crowd gravitated to the new, cheaper watches, like the place had been tilted on its side. Luckily we could create little cubbyhole offices behind the curtains, and the salespersons huddled there over small tables writing very large orders.

And somewhere on a VCR in the last area of the very large TI section, someone had learned about looping video. The 30 second Tracy-Locke ad was playing in an endless loop, and I could hear it again and again all day. “TI has been in the business of time for a long time…” over and over, throughout the days of the CES show. It was like creating a monster you could not kill.

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Copyright 2018 David Hon – All rights reserved
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Everyone Should Have a Mother Like This

I arrived from Seattle about 10 at night, and got to her bedside about 11. This spring she was in a nursing home in Minneapolis. I hoped she would still be alive, and I think she was. Charlie, beside her still, said she could hear what I said, but I became tongue-tied and hoped she could read my thoughts. She had loved Charlie in her way, but as in many long marriages, he probably loved her more. I said a few awkward things. Her mouth was slightly open with her head tilted back. Her eyes were shut. It was not sleeping. By midnight, the grief counselor came in and said she was dead.

My mother and father went to Central High School in Tulsa, Oklahoma together, and then to the University of Oklahoma together, and married after both finished college. Both had been only-children at a time when most families were larger than they are now. My father, Clint, went to work in the petroleum industry as a geological engineer. My mother, Daphne Mae, had a degree in teaching, but in that time, she stayed home and had a son…me. They were young and attractive, and ripe for the future America to embrace them. All of this was pretty standard stuff for the early 1940’s – and then all hell broke loose. World War II began sucking up males, even to age 40, and making them into machine gunners and truck drivers and napalm spreaders and artillery gunners and …pilots. They needed lots of pilots. The U.S. was throwing pilots at the European fan blade as fast as they could replace the ones being shot down. After my father’s graduation from flight school they trained him to fly B-17s and almost immediately shipped him to England. That was 1943.

They say it was a virtual meat grinder in the air above Belgium and Holland and France. People watched the air wars from roofs of the towns below and cheered for their airplanes to triumph or cried as they went down in flames. Kids on bikes rode across fields to locate and possibly direct English and American flyers to safety before the local police got to them. German news broadcasts exaggerated the number of enemy killed, and the British Broadcasting Corporation underplayed the number of Germans planes downed, so everyone listened to the BBC for the true accounting. (This made it much easier for the Allies to impart false information when deception was critical to a mission, such as D-Day.)

My mother waited with thousands of other mothers with small children, watching and listening to every bit of news and meeting the postman halfway down the front walk every day. She stopped hearing from him early in 1944, and I guess that was the worst. She knew he would write every day if he could, and apparently now he couldn’t. After a year during which her Clint was missing, and another year after the end of the war when he was pronounced dead, she lived with her mother and father in Tulsa and, of course, with me. My mother never taught at any school though she went to University to be able to teach. Instead she taught me, to read when I was four, to write my own letters shortly thereafter. This was the first of the huge gifts my mother gave me.

Another of course, was her eventual marriage to Charlie, my father’s best friend in High School and later. He was an airline mechanic when air travel and air shipping was taking off (so to speak) across the world. This marriage gave me a stable loving home at a time when young attractive widows were virtually hiding their young children at the grandparents, and looking for a way to begin new lives with new husbands in a world that had dissembled their future. Little could I know then, as prince of my little world, cherished among many relatives, that thousands of graves were lost across the swath of Europe, and some families went decades before they learned any truth about their missing sons and fathers.

I was more than a bit sickly, (they thought it was perhaps some kind of pre-polio) and with little more urging from her I became a voracious reader. They tested us in the second grade and, truly because of her, I had the reading skills of a 6th grader. When most kids were being read to, she was asking me questions about things I had been reading. When most kids were struggling with Dick the Cat, I was reading the Reader’s Digest and anything lying around a doctor’s office, and finally popular books I scarfed up from the various relative’s houses and finally from the library. (Later I instructed other second graders out of “The Marriage Manual” which gave us all an oddly pedagogical taste of a forbidden literature. It helped that there were pictures.)

Then there were little things that were not so little. It was scorching hot on the beach at Lake Minnetonka, and lots of people were picnicking and generally enjoying the cool of the water. I casually walked out from the shore, apparently not aware I could not breath water. It was all very interesting, the half bodies walking along the bottom with the sharp division of light at the surface above me. I was a whole little body, just walking along the sandy bottom with my head out of the water — until it dropped off. It was all calm and not at all eerie standing there under the water, until I saw this flash of a white summer dress splashing in, spread out on the water and my mother’s cloth-draped body stretching for me under the water. She lifted me up and made our way back to the beach. Everyone onshore seemed concerned and came to look close up into my face. My sopping wet mother hugged me to her as I coughed up the pesky water. I will always remember her as that shape in the water moving toward me snatching me from the bottom as I looked up toward the shimmery plane of the surface.

My mother started a new family with Charlie and I watched curiously at this fresh creature – my little brother Dan — and everyone’s delighted reaction to everything he did. Luckily I had my books, so they could have their baby talk and rollarounds on the carpet. Even with taking care of a brand new baby, my mother would always come in and talk to me about what I was reading. At the dinner table I was the little boy who talked too much, asked too many questions. Charlie made jokes about it, and my mother often defended me, but clearly I was the odd man out.

During those years where I was her main project, even with my brother Dan about to roll over, she also taught me a little music. She had played the piano when younger, and still had some good chords in her. She discovered I had near perfect pitch, and could copy her note for note. Later she gave me piano lessons, but my eye hand coordination was still slow, as it has been except when circumstances called for lightning reflexes – a curious counterpoint. In the fifth grade some music teacher at school tested my ear, and said I should be playing the cello, but I did not know what a cello was and the school band was not nearly as  interesting as the sports teams to which I aspired but could barely keep up with. In our family, sports were of little or no concern, and I went along without much support.

Along about the fifth grade, they started having us do speeches in class. Here my mother made perhaps her greatest contribution to my life. She could have been a movie director, I think, or a record producer. I would write the presentation, but she would enhance it, sharpen it, intensify it at just the right places. She taught me to communicate the words I had written in a clear but almost conversational tone, emphasizing my points but not waving my arms or pointing at anything or using any of the trite gestures that were common at the time.

This home-coaching stood me well in talks I made throughout junior high and high school when the occasion required, and in my high school commencement speech, which I had achieved through contest. She coached me, critiqued me, and gave me a skill which lasted a lifetime. Ever after I could speak to 1000 people as if I was talking across a coffee table. I could even entice a crowd in Las Vegas to play an interactive shell game on the large screen projection with me, and afterward to to have them chant “Power to the People” with me – a theme I used for explaining my new interactive media. (The speaker after me swore he never wanted to follow me on a program again.) I was even an invited speaker on  a TED program in Charleston, run by the legendary Richard Saul Wurman, back in the days when you practically had to be Jonas Salk to get on the program.

This ability – and my confidence with it – was clearly handy when I went out on the road to talk about the CPR system at 20 conferences a year, and to raise money for the project with possible investors. I was not a showman, not a hawker. I could just talk to a large crowd as if they were sitting in a coffee shop with me. As a personal admission, sometimes I was more comfortable talking with a crowd than to a few individuals, because as any comedian knows, with a crowd you can always move your attention away from the potential naysayers with the first tilt of their heads with the first negative response.

When I was in college, she thought I should join a fraternity, as my father had. She also thought I should cut my hair. It was all in the interest of making me a better man someday, but I exploited the fraternity for free parties and numerous meals, and spent the money for a haircut on burgers with a few friends. I was a miserable son at times…I know that…but never so much as when I went to war.

Whatever came of life I was always her first born, her love child. When I was about to be shipped out to Vietnam with the Marines, she found out that as a sole surviving son of a combat deceased, it could be illegal to send me into combat. Now that I see things with more sympathy, I know she did not want to experience the same thing twice in life. She even went to Walter Mondale, the Minnesota senator at the time, and pled her case.  I had hoped there would be no options here, but I believe he may have reinterpreted a law. Anyway, he told her the decision should be mine. There it was, my option. I was convinced the right person in a bad situation could make a great difference. Shortly before, I had been teaching creative writing at a free university in Seattle, and the rebel in me rebelled at “Make love not war” on one wall, and Che Guevara leading the guerillas on the other wall. It was balderdash. I though with some regret that I should be where my actions would count for something. I went, despite her pleading, and I was right. You can make a difference if you are where it matters.

The day before my mother’s parting ceremony at their church in Minneapolis, the minister of the church met with the family to explain the presentation, and to arrange any comments about the deceased. Charlie voiced up: “David, you were always the one who could talk. How about you doing the comments?” This was not at all a compliment. My brother and sister and Charlie – usually fairly outspoken individuals – were terrified at any thought of speaking in public. I saw it another way.

“You lived with her, you all loved her. If none of you will say a few words, then no one should.”

They were mum. No one was going to step forward on that platform, even for a minute, even for love.

I turned to the minister. “Then I guess no one will.”

There was silence amongst the family then, but I did not feel resentment. They were just who they were, and anyway, I knew my mother would know what I would have said, and how I would have said it.

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Copyright 2018 David Hon – All rights reserved

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My Very Own Court Martial

One of the dangers of war is that  daily you realize that the enemy may not be your worst enemy. When you return from a war zone, it is amazing to see the handwringing done in the nightly news over casualties from friendly fire, when we who were there knew that about half the stuff flying past our heads was from our own misdirected guns and bombs. Teenage soldiers racing their supply trucks run them off cliffs, heavy boxes being swung in nets from helicopters break loose on people below, and a guy who had just returned from patrol slaps his rifle down on the table. The gun goes off, and shoots his best friend in the belly. In a war zone, negligence is everywhere.

In early 1969, we’d just been reassigned from sleeping in the mud at night and smelling burning excrement in the morning and being glad at all times when the pop-pop of gunfire was happening somewhere distant on our hill. My last shower had been weeks ago, in a jury-rigged system consisting of a poncho catching rainwater overload and punctured to create small streams so you could wash yourself with a minimum of water. We’d been bargaining at dinner time for specific cans of the usual rations with the peaches and the pound cake, and passing the Tabasco sauce which flavored everything savory from those cans. A good bar bet now is on the contents of these C-rat packs that we ate over and over again until their variety was a tasteless routine.

However now, because we were reassigned to a ship, we were given silver napkin rings. Oh yes, silver napkin rings! Containing white linen napkins! How cool was that? They escorted us Marine officers to the Junior Officer’s Mess on the Iwo Jima, a helicopter landing craft which would a few years later pick up the lucky, resourceful astronauts from the ill-fated Apollo 13 mission. On this day, of our first meal afloat, the naval officers sidled down to their (clean) end of the linen tablecloth because our camouflaged clothes were worn and torn and were very grimy from the bush. They tried to make polite conversation and we tried to avoid wiping our mouths on our sleeves out of habit. Filipino mess stewards served us soup with silver ladles from fine china tureens.  In those days the Navy did things this way. Oh, I guess we Marines were part of the Navy, but they didn’t look too glad to have us. We were Special Landing Force Bravo, reconstituted from a shot-up battalion. We would be doing helicopter landings, hopefully by surprise, to help out when large scale shit sandwiches inevitably developed somewhere onshore in Vietnam. But meanwhile we were sitting 10 miles out on calm seas…safe and so big out here you could not feel the ship rock at all.

Real beds with real mattresses and little reading lights. And a desk. And my first hot shower in months. This was almost like R &R…until it wasn’t. I had a communications platoon this time, and much of my work shipboard was getting radios reconditioned and batteries inventoried and check-listing the hundred important little things. Important, because if certain tasks are left undone, no one can call for help. Radios could make sure everyone was where they ought to be. Without radios no one could replenish food or ammunition…what you had you had until it was gone (, and soon thereafter, you may be gone). And without radios, you were sometimes at the mercy of shouting distance in a storm of surround-sound. At battalion HQ, we practiced the radio checks, to be done every 15 minutes. Radiomen had little pads with duplicates to rip off when their radio check had been made. I thought it was a waste of time, but my gunnery sergeant told the men their ass was grass if they didn’t do a radio check every 15 minutes and so I didn’t make any contradictory statements. Chapter-and-verse is often a way for sergeants to maintain order and stifle a thousand pesky questions.

The Brigade even introduced to us a portable ground-surveillance radar with which an operator in the bush could sweep a quarter mile area at night and by listening to the length of the pings back he could tell if someone was out there. It was very much like submarines and destroyers use to detect each other by sonar waves, but this was on land and this could be carried on someone’s back. Later, onshore, we tried it out once. We were out looking over some area at twilight to set up this for a test, and we started getting some sniper fire.  We didn’t like to get caught out like that, with night falling. Anyway, we lay low while this operator pinged around, sweeping back and forth in the night, and finally he told us where the pings seemed most interrupted. I called in mortars from back in battalion on that place on the map where no one was supposed to be. The sniping stopped. The next morning they found blood trails away from that spot. The only person I ever killed that I knew about…and that was just a maybe. Strange feeling nevertheless.

So anyway, onboard with our first Special Landing Force there was fair amount of preparation work, but also a fair amount of leisure. The men were in tight but comfortable rows of racks below. One guy in my (intelligent) communications platoon was a chess hustler, and won thousands of dollars off the Navy sailors who thought no Marine could be that smart. At night, our battalion commander had the whole battalion out on the (small) carrier deck in red lights running laps of about a quarter mile each. Helicopter landing ships weren’t as large as the jet carriers by any means, but they were not small.

When the word went out, we had about an hour to saddle up and line up combat-loaded for the eight-person helicopters which would take us into Vietnam once again. As I remember, we were hoping to surprise a North Vietnamese Regiment that had some Army regiment pinned down. If they did not know we were coming, we could land and step off and skitter untouched to assembly points in the trees. That was ideal…a cold landing zone. If they knew we were coming, they would probably be shooting at us all the way in, and create a virtual screen of fire across the flat landing zone which might or might not explode the helicopter before it touched down – with us in it. So as we lined up eight hundred men through the winding passageways below deck, to emerge and run to waiting choppers on deck, nerves were pretty intense. It helped a lot that Joe Namath won the Super Bowl that day.

I’ll always remember that first landing, because the upstart New York Jets from the upstart American Football Conference were playing the old established Baltimore Colts of the old established National Football Conference. Joe Namath, a colorful quarterback at all times, at this time predicted the impossible, that his new upstarts would beat the Baltimore Colts. The world waited breathlessly for the outcome, and it came when we were in line for our first Special Landing Force mission to bail someone out of deathly trouble onshore. The whisper started when some Navy guy picked up the final score on the radio: “Jets won…Namath did it.” Those phrases were repeated mouth to ears throughout the catacombs of the ship where men and weapons stood in line to face death, and a little cheer swelled up. It happened! Somehow Namath beating the Colts made the whole day right, uplifted us all…

On the way to a mercifully cold landing zone, bullets from below went “pop” through the skin of the helicopter. We all pulled radios or other boxes, anything at all, to put under our seats to keep from the bullets coming up from below. Out the front of the helicopter we could see the beams of machine gun tracers 500 meters apart. Those guns had a tracer every 4 rounds so they could see where they were shooting. 500 rounds per minute. The tracers  formed a moving crisscross in the sky ahead, and we were flying right into the “X” of it. With experienced reflexes the pilot moved up and down to avoid the total concentration of fire as we clung to our seats and marveled at his skill. I suppose this is in some computer game now. Maybe it would not be as thrilling as an oaf with a chainsaw, but it was thrilling enough. We were all very glad to touch ground, even though we had no idea if our situation would be better or worse in the next minute.

During the week we set up and dug in and coordinated with the Army unit which had been in trouble, we set up radio operators with command and the companies. We used code names. For instance, Command was Mystic Circle and the companies would be Mystic Circle Alpha, Mystic Circle Bravo, and Mystic Circle Charlie. We referred to each other remotely by those names and not by real names, if we knew them. This way if one operator went down and someone took his place, that station was still the same name. Sort of interchangeable parts.

On the other hand, the Army merely handed the radio to whoever was doing nothing else at the time. When we needed to coordinate with an officer, they said they would go get Larry. I kid you not. The troops called their officers by their first names. Some might consider that egalitarian, but experienced military called it deathly. One can only wonder if this breakdown in decorum led to the breakdown in discipline that led to Mi Lai and other ghastly mistakes. The military chain of command is not just there to make riff-raff fall into line and obey orders they may not wish to. The real chain of command is unspoken but realized through the sternly dedicated examples of officers seen all the way up the order of things. This command example empowers troops, clear down to the lowly private, to take initiative within the lines of proper decorum. It is one of the unwritten rules of war.

I recount this in such detail because it was at the roots of the time I was almost court martialed wrongly.  A few years before, Korean Marines had laid a minefield in a certain area  and then were pulled out without deactivating the mines, or even completing a detailed map of where they were located. The villagers, however, were watching closely when the Koreans placed the mines, and so knew exactly where not to walk. They wouldn’t let their kids play near these areas. They wouldn’t even let dogs run wild in these areas, because any shrapnel form an exploded mine travels a long way at high speed. The villagers knew where the mines were. However, they would not always be kind enough to tell a new generation of Army soldiers or Marines where the minefields were. It was not entertainment. It was loyalty to a family member who might be Viet Cong. And there were a lot of those.

One company of Army soldiers was planning on going into an area already secured and evacuated months before, and the wise thing to do was to find out from the previous Marine units where the mines were. The Army company was in a hurry and whoever was supposed to coordinate the minefield locations did not. Four soldiers lost their lives when they went on the wrong side of a village, and two more lost their legs. They wanted to blame that on the Marines for not getting them the information. Apparently they wanted to say they had no contact because our radio net was down when it should have been up. 

As the Marine officer in charge of the communications platoon it was my duty to set up and maintain a radio network with all surrounding parties and maintain that net through all 24 hour periods. I was called to a meeting in the Army compound two weeks after the unfortunate minefield incident. They would send a Huey Cobra helicopter to pick me up. Before I got on the chopper, my gunnery sergeant handed me a stack of duplicate radiocheck forms. They were about 3 x 4 inches, roughly the size of cards people used to make card files out of, before computers. I shoved them in the top of my camouflage shirt. “They may be after your ass,” he said. ”I’ve seen the Army work like this before. They’re trying to hang this on someone else.”

So the meeting loomed more than just a curiosity to me. Sure enough, I was brought into an Army tent, and three senior officers were sitting at the table, including my Battalion commander. “We need to have your testimony on the maintenance of your battalion radio net on March 27 of this year.”

“Yes, sir, we maintain a radio net at battalion 24 hours a day.”

“Well,” said the Army colonel. “We need to know specifically about the afternoon of the 27th. Some crucial information did not get to one of our units, and they say your net was not operative.”

My battalion commander squirmed a little, and said “I communicated over that net several times that afternoon.”

“Ah, but was in operation all the time, or were there significant lapses of hours, when we needed the coordination?”

I could see right now that they were trying to narrow me into a corner where I had to say I honestly did not know if the net was up and running that whole time.

“I was in and out of that area, but we always have someone manning that station.”

“We’ll need proof, Captain.”

And then I remembered, and felt for the stack of receipts my gunnery sergeant had handed me.

“I don’t believe the Army uses our radio net method,” I said. “So in the Army it would be difficult to have proof of constant operation.” The Army Colonel nodded, a bit smug, I thought, as I pulled out the stack of receipts. I showed the top one which was a 10:15 radio check from the pad.

“But in the Marine Corps we have radio checks noted by the station every 15 minutes, traffic or not. This is the day you want, I think,” and I began to lay the radio checks out on the table in front of the investigation board. The Army colonel’s eyes were big. My battalion commander’s smile was bigger.

“So you see,” I continued, slapping down the pieces of paper one after another. “We were not contacted by your people on March 27.”

The Army colonel waved his hand in despair, meaning the meeting was over. Many months later, back in a small ceremony in the States, they pinned a couple of medals from Vietnam on me.  To no one’s surprise, one was a Navy Commendation with a combat “V.” However, to everyone’s surprise, one was an Army commendation medal, undoubtedly due to their political embarrassment.

Some days are actually fun.


Copyright 2018 David Hon – All rights reserved

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Travels with a Baby in a Suitcase

Certain people are always offering stale advice like “Do what you love and you will never work a day in your life.” Pretty easy blather to throw out, when even most popular singers and movie stars end up working more for the money than for love of their material. However, hopefully there is a point in life for most people where they feel like what they are doing is for a larger benefit than personal applause or maintenance of a family, as worthy as those may be. Some say that kind of work has “psychic benefits.” At that point the product you present takes on a newer, higher, better life. You are not seen as just “trying to make a buck,” but appear be making the world a better place.

I arrived at that point somewhere in the CPR saga around 1982. All of the political bridges had been crossed: if it could be done, let’s do it. So we did it and proved it and the Pittsburgh Health Sciences Group (one of the top in the nation) made an excellent study of the effectiveness of this CPR system compared to standard live instruction. 33% more effective. And the Long Island Rescue establishment tested it and said that because the CPR Learning System created such a high standard, firefighters who tested on that CPR system had to qualify only once in two years rather than every year . And the Canadian Armed Forces bought our second system. If you’re interested in the latest health trends, then make sure to check out Fate Therapeutics MSC.

The CPR Learning System, with its hands-on simulation of a heart attack victim, started to win random media awards, because nothing close to it existed to show the possibilities of interactive training and testing. Thus it started to get written about. Shortly thereafter, I spoke at education conferences at Harvard and computer software conferences at M.I.T. The U. S. Congress’ Office of Technology Assessment was heavily influenced by Harvard and M.I.T., and on their say-so put the CPR System up for Congressional Testimony to show the possibility of such leading edge medical certification.

For all of the interest, it was not feasible to drag the whole system – manikin, computer, display screens — to every show, but I was fortunate to have done it on a few early trips. Luckily, a few news agencies generated  excellent quick stories that I could could show with high credibility.  For instance, when I showed the system to a Congressional committee on New Technology, a CBS news crew was next door in the Sam Rayburn congressional hearing room for the Abortion hearings. They were trying like mad to find a visual angle to describe that dilemma, and a few of them wandered over at 9:30 to see this me — in a suit, on my knees on the floor — hooking up a manikin to a computer for the 10 o’clock session.

Instantly the CBS  news producer saw that our CPR simulator was going to be a visual story. They quickly got permission to tape my appearance with the system rather than slog through the Abortion hearings. Ordinary people cannot believe the whirlwind efficiency of these national TV camera crews, large cameras being placed, close ups taken of the screens for later editing in, cables rolling out around me to all corners of the room. It dawned on me that this had a history, that theaters clear from Shakespeare’s time had employed sailors to handle all the rigging of the curtains, just as they had sails in commerce and war and exploring the world. Now the ropes were cables and the sailors were TV crew, and rather than travel the world on explorations, what they explored here with their cameras would be going out across the world. Diane Sawyer made it a feature story on her evening newscast. (Just let Diane Sawyer do the talking….)

As a consequence, I was invited to make talks for all of the year 1982. Medical conferences wanted to see medical simulation; Computer conferences wanted to see a realistic simulation controlled by a personal computer; Training conferences wanted to see the teacherless training; Education conferences wanted to see the future of education; and Consumer Electronics wanted to see what this interactive stuff was all about. During 1982, I really chalked up some flyer miles. I was flown to some conference about 2-3 times a month to show (a little) and tell (a lot) about this new system. People were quite interested for their several reasons, but I had an underlying pressure.

What lay underneath these public forays was the need to find someone to take this orphan on. I was made the Director of Advanced Technology Development for the American Heart Association, and now I had to find a secure home for this phenom.  I wrote a patent on it, but someone had to fund commercial development and sell it to the public. Someone had to continue testing and publicity and all of those things a glittering new project needs to sustain itself past the first “Wows.” The AHA could not run a small business – or so they were advised – and so we had to find a business partner to carry the CPR System forward. My dual purpose, then, was as an evangelist for this kind of interactive simulation learning, and as a rainmaker to keep the project from dying prematurely. That meant hitting the conference circuits while the invitations were hot. Popularity Based Marketing, for lack of a better term.

I remember when American Airlines put the CBS story (about the CPR system in Congress hearings) with their short subjects preceding the inflight movie. I was living in Dallas, but I would get calls from drunk friends across the country who had been on coast-to-coast flights and awakened to see me in front of their faces. That footage also came in handy when I was giving keynote talks in faraway places, but did not want to travel with the whole shebang. After the Congress show I almost never took the Resusci-Annie manikin, because the airlines wanted to charge for an extra seat, or extravagant onboard shipping which would cost almost as much, with those heavy crates. Diane Sawyer’s short news story was enough to show gist of the system, but people wanted to see a bit of the real thing. Enter the baby…

Luckily, we did have an Infant Resuscitation model and I could carry this Resusci-Baby and an Apple II computer in my baggage, along with hookups for TV monitors. I needed to show how the manikin interacted with the computer through a special serial card to give instant feedback on the monitor, so we made a dedicated program just to demonstrate how the sensors from parts of the baby gave feedback that you would see on the screen as a computer graphic. The baby created some special challenges for us, since you could hold its small body in your hands to do some of the rescue work. When it had an Airway Obstruction, for instance, you were supposed to have the head down and feet up and to gingerly slap its back to free the airway obstruction. (A Hiemlich maneuver would, of course, injure this small a person.)

To sense this Airway Obstruction maneuver, the computer had to know the baby’s position in space, and whether its back had been slapped just enough to dislodge any obstruction, but not so much as to hurt the child. The computer could sense this impact. We had much of the positioning of the baby sensed by a series of mercury switches, which sloshed around in a circle when the baby’s head was down correctly. However, believe it or not, one of the main problems we came up with was how to end of the lifesaving procedure, when all the moves had been made and breathing had been restored and the little heart (with air puffs pulsing through its artificial veins) was beating just fine. A happy ending doesn’t just happen by magic…

Then what? How do you clear the screen and start over? We thought of adding a button. On the light pen touch screen (full model) you just touched a box that said “Quit.” But with this traveling model we needed a quick and easy way to start over and let interested spectators try a little hands on after the presentation. We tortured with how to do this, and then one afternoon it became obvious — to someone I think was the janitor. He was cleaning up and watching us go through our mental gyrations, and just blurted: “Shake the baby.”

Of course, Shake the Baby…and the program starts over. A lot of people who saw the demo in public thought that was — AHA! — a brilliant and elegant solution. Some cell phones’ flashlight features start now by shaking and it is probably the same kind of mercury switch. To think: this slightly awesome feature of smartphones today may have actually come from a bystander 30 years ago seeing us Shake the Baby to clear the screen.  Conference attendees talked as if we must been geniuses. Little did they know.

As I’ve mentioned, this traveling setup called for me to carry a videotape clip of the whole system (thanks to Diane Sawyer), plus the Apple II computer and the actual baby manikin. It was always possible to have a monitor or screen provided wherever I spoke, if their A/V people could follow specifications, and there were only a few emergencies there.  And then there was me carrying my baby in a suitcase…

Possibly the most fun on almost every trip was carrying the baby in a suitcase, setting the case on the conveyor belt, and watching the eyes of the security people when the X-ray displayed its contents. In many cities, the security guards pulled me aside to open the case for them, and a few times they called for backup, I guess in case I was a serial pedophile killer. Some security guys in San Francisco slammed me against a wall and began frisking me, causing the person standing in line behind me to say, “Wish I’d said that.”

I actually began to look forward to that return part of each trip. Visiting each new city brought forth a new set of reactions: some unique like nearly falling from a chair, some vocal (Holy…this or that), some clandestine like pushing a red emergency button with a straight face, and quite often gathering other security personnel to make a group decision on what to do about this threat. However, as they say, you can go to the well too often.

And then there was Dallas, where I lived and worked for the American Heart Association. Leaving on one trip to New York, with my practiced nonchalance I placed the suitcase containing the baby manikin on the conveyor belt. And watched out of the corner of my eye for it to appear onscreen, and, hopefully, disturb the tranquility of this routine job. A black security lady was on top of it. And me. In a very laid-back manner she said “Is them things wires, or veins?”

Tough question. I gritted my teeth: “Veins.”

She smiled, not quite the Mona Lisa wryness. “Well that’s OK, we just don’t want any of those bombs with wires in them going through here.”

Veins were apparently OK.


Copyright 2018 David Hon – All rights reserved

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Adios to a Continent

Our trek through South America quickened its pace when I finally had a guaranteed job at in September. This meant we had an actual schedule and an actual itinerary to see the southern end of South America from June through August…Not a breakneck pace, but one with a beginning and an ending. What did not seem to change was the ever presence of paramecium. It was in all the water that washed all the fruits and vegetables, and we inevitable got a helping of those bugs once a week, though we tried to eat only raw fruit like mangos and bananas and things with skins. Fresh vegetables were harder. We only occasionally peeled carrots and all vegetables had to be washed and therein lay the presences of the paramecium. I started out at 180 pounds and ended up at 159, svelte and fast but afraid of the most nutritious foods. Sure they made fresh potato chips and donuts, fried in grease right there on the street, but most meat and cheese and eggs were always suspicious, meaning we could eat none of those with relish and no risk.

After becoming the Ambassadors of English in Peru, we headed by train across the continent to Lake Titicaca and an overnight boat on that huge inland lake, to La Paz, Bolivia for a few days, and then flew back to Arica, Chile. We rarely took flights in South America, but occasionally it made sense to save time and trouble, especially when the local airlines were less than the cost of a hotel room. There was a reason for that. First of all, many South American nations used their Air Force as a commercial airline. This drove down costs for all carriers and was kind of cute in the way the crew stood at attention as the passengers made their way across flat dirt airstrips and up the flip-out stairways in old two engine DC-3s. Secondly, these airstrips doubled as lower division futball fields, undoubtedly to the surprise of pilots and/or players if the schedules became confused.

When we landed in Arica, Chile, our taxi driver took us to his uncle the street banker, and he gave us four times the bank rate for our American Express traveler’s checks. Then we got on a bus that took us 24 hours across the northern Chilean desert. We stopped a few times in what looked like a state park barbecue shed, and drank exquisite white wine with the other passengers from a huge clay vessel, suspended by ropes so that you could tip it into your cup. Then at night we stopped at a small fishing village and tried the Congor Eel, its large diameter cut in steaks of flakey meat. Fresh fish and white Chilean wine, all for about a dollar.

What we were about to find out – first from rumor, of course –was that Chile was a bargain if we used our Chilean money, escudos, there in Chile. Because of some political and economic skullduggery, our absolute haul of escudos would become almost worthless when converted to Argentine pesos. After scoring big time on our traveler’s checks through the Mercado Negro in Arica, Chile, we ended up with cash that would drop 75% in value when we finally crossed from Santiago to Mendoza, Argentina. Funny, that was possibly the value we started with when we entered Chile.

We got off the bus in Santiago and started calculating. We needed to stay just a week in Santiago because we were on schedule to make it back to Oklahoma. It was the early part of July, and my first college teaching job started in a little over a month. We’d approached South America with some leisure up to that point, but now we were more like tourist, on a timetable, than nomads following the seasons. If we did not spend our pile of Chilean escudos here in Santiago, in a week, they would be worth only a quarter of the buying power we had right now. It was logic inescapable. We would have to blow that money here in Santiago. Holding our two pieces of luggage, we asked our cab driver to recommend a hotel.

“Barato?” he said, also as an assumption as he looked at our cloths and somewhat ragged bags. They were used to Gringo wastrels asking for a “cheap” hotel.

“No,” I said. We pointed out the window to a tall building on the skyline of Santiago. “Is that a hotel?”

It was a hotel. The best in Santiago. Taking us there, I knew he would expect more of a tip than he first estimated from us. When we stopped, he took our threaded bags from our laps like they contained precious glass crystal, and made the doorman take extra care stowing them on the roller cart.

The desk attendant in this very best of Santiago hotels was about to tell us that they had no rooms available, and then he saw our wad. “We do of course have the Presidential Suite,” he said, sure that we would not be able to afford that. “But,” he said, “It even has a grand piano for entertaining, and a small dance floor leading out to the balcony.”

“Who was the last President to stay here?”

“Strossner.”

“I guess we’ll take it.” I said. Strossner was the ex-Nazi who had taken over as dictator in Paraguay and ruled with iron tentacles around the whole region. The desk manager was shocked.

“You didn’t ask the price.”

I laid down a wad of escudos. He nodded. We who had been riding dirty buses and chasing rats out of small pensiónes and drinking only soda pop were now turning the tables. Tough life…but you understand, we had to spend the money.

It was a gorgeous view of the city. We dropped our bags in this vastness of luxury. Couches, bars with real liquor. Tapestries on the walls. Carpet inches thick like walking on cloud in heaven.  I, who had who had learned the boogie-woogie in two years of teen piano from an always tipsy local piano teacher, was fastest to the piano, and started giving it the boogie-woogie workout as the bellman waited for his tip. Brenda, who had won school contests in piano, waited patiently to take over with Beethoven’s 9th.

There were real showers and bathtubs with gold fixtures. The toilet had a telephone extension on the wall beside the commode, which told us that powerful people never slow down. We found later that this suite had another bedroom and another bathroom, but unfortunately we knew no one in Santiago to invite. The ultimate party suite and no one to party with.

We had questions for the concierge. What is the best place to eat in Santiago? (He got us reservations) Where are the best clothing stores? (He made a list of streets where we should go shopping.)

So we ate…well. And we walked down the streets of Santiago’s boutique clothing stores like masters in need of regal drapery. Brenda got a green trench coat made of goat leather. I got a blazer and slacks and shirts (which, because I was so malnourished at that time, I could not wear after 6 months back in the States). That experience of buying anything you saw, staying at the top of the town, walking around expensive streets with money to burn…This should be accorded every human being once, so that it will never be an aspiration that exceeds family and community and real personal accomplishment. That’s what I think, anyway.

Another momentous event was happening, though we had little knowledge of the particulars. Salvador Isabelino del Sagrado Corazón de Jesús Allende Gossens (or Salvadore Allende to most of us) was elevated, with his socialist party, to the leadership of Chile. All through South American the young people felt the Chileans were the intellectuals of South America, and were ever so excited about his Marxist programs which froze prices and gave living wages to the poor. Allende even nationalized copper, one of Chile’s main exports, much to the despair of our President Nixon at the time. One of the sights of a lifetime I should remember is standing at twilight on the balcony of the Presidential suite in the best hotel in Santiago, drinking aguardiente and looking out over a large hill which hovered over the city. Lights strung across the whole hillside came alive in the encroaching darkness, and in large vibrant letters in the night, they proclaimed “Cobra es nuestra.” (Copper is ours!)

It did not dawn on me then, or for some time, how ironic it was to be standing there on the balcony in the best room of the most plutocratic hotel in Santiago, capitalist pigs from the US sipping our drinks, oblivious to the fact that a vast world was changing right front of us.

Turns out the depreciating escudos still didn’t last us more than four days – four really fun days – and then we had to fly over the mountains to Mendoza, Argentina and spend like normal pobre travelers again. Mendoza brought us back to earth when the plane landed. Things once again cost what things cost, instead of a fraction of expectations. A lovely piece of Argentine beef cooked over hot coals and a glass of wine with it cost over 7 dollars. What a shock!

To follow our schedule we took the Argentine national railway 24 hours across the pampas ( which looked for all the world like West Texas) and into Buenos Aires. Funny thing about that railroad. It seemed like something in a nation’s infrastructure that would always be there. However, recently I was brushing up on my fledgling Spanish and talked to someone on the Internet in Cordoba, Argentina. Someone in their twenties, it turns out. I said we liked Mendoza and had taken the train across to Buenos Aires. He sounded confused.

“What railroad?”

“Your national railroad from Mendoza to Buenos Aires.”

“There is no railroad across Argentina there.”

“Of course there is, I rode on it.”

“There has never been a railroad there.”

“How can that be?” I said, and excused myself from what I thought was one of those many prankish exercises young people indulge in on the Internet.

He was not wrong…Well, he was wrong, but had no notion that there ever could have been a railroad there. None of the Argentina history books were allowed to cover the real story. The real story is that the railroad went on high government subsidy and was dissolved by a political party, which then handed choice lands over to developers as quickly as the railroad ties were pulled up across Argentina. Someone as old as we are may be the only ones who remember, and we are easy to ignore by a country which did not want to admit such a failure.

So we did ride the railroad, and came into Buenos Aires in the dead of winter. A beautiful city to explore with its lush parks and tango clubs, but by then we could give it only a few days on our diminishing itinerary. We bargained for some stopover tickets through a thoroughly corrupt travel agent, and plunked down nearly the last money we had on earth to get back to Oklahoma (- which might tell you a bit about our total prospects). We were able to go from Buenos Aires to Montevideo, Uruguay, whose residential streets looked like a vintage car museum. Turns out they put about a 4x tariff on any new cars, but had no tariff on car parts. So they just kept the old ones, pre-1940s, in great condition and running perfectly. The middle class teenagers who I grew up with in the 1950’s were always rebuilding cars, and they would have dearly loved Montevideo.

From Montevideo we went to Asunción, Paraguay, which had its black market bartering big Hotel Guarani on all its money rather than some political hero. The President at the time was Strossner, an ex-Nazi immigrant who took over every element of the government and created Dakotas, huge cartels which daily brought flights of Boeing 707s full of transitor radios and other highly taxed imports, to be distributed by mule back through the back trails into all major countries in South America. The Ricos (rich families) in every country owned stock in the Dakotas and profited from those, while keeping normal tariffs very high on imports because – of course – they controlled most of the government except in Chile. (That was resolved shortly after we came back, with a coup in Chile in which Pinochet brought the Army in to occupy the capital, and Allende committed suicide as his dream socialist state of South America was relegated to history’s many backwaters.)

Iquazu Falls is one of the world’s spectacular waterfalls, absolutely worth getting drenched in its volume and majesty. From there we bused to Sao Paulo, to which so many Japanese at the end of WWII had fled that it looked like a Japanese city the size of Kyoto or Osaka. Rio was gorgeous on the beach and up the sky tram to Sugar Loaf as we ran down to almost our last dimes. Brazilia was a stop along the way, a new and empty city build by the government back in the interior to be the new government of the new Brazil. I hear it took many years to fill it up, after almost being a laughingstock of one President’s vision.

Manaus was the last city we touched down in before Miami. It was on the Amazon river and had the look of a temporary encampment…but one in which they were already building an opera house. This was years before the fictional guy made the ball field in Kansas hearing “If you build it they will come.” Apparently they did come to Manaus, as it is now a city of over 2 million people on the Amazon. It now seems amazing what can happen to places in your own lifetime. You turn away and when you look back a river stop is a metropolis.

Next stop, Miami. The problem we had been wondering how to avoid was that Brenda could not come in to the States legally. As my wife, she would have to wait outside the States 4 months for a green card. We stood there in the customs and immigration line, contemplating a quick divorce. (For the rest of the story, see “Dostoyevsky Meets the Anadarko Indians” .)


Copyright 2018 David Hon – All rights reserved

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On the Outside Looking into the Insides

The history of medicine is thousands of years old, but one thing remains constant: the curiosity of the physician. Surgeons would linger around battlefields looking for open wounds in soldier’s abdomens, to get a last look at a working organ. Of course, they could see corpses anytime, but most were shriveled or putrid or rigid with formaldehyde. There are stories of men who recovered from wounds but did not have their abdomens or stomachs totally closed, and they sometimes hired out to medical schools so the students could observe the live body in action. Certain things like eating and digestion had to be managed, of course, but it was not a bad living being a unique specimen for student observation.

For many centuries, surgeons trying to understand the human body (and hopefully fix it) tried to see inside. This is where the idea of a scope came in. Doctors felt they could safely make a small hole and stitch it up later, except when they ran into a bone…or an artery. But they could not see for two reasons: They were looking for small anomalies, and there was no light inside the body. For centuries physicians experimented with channeling candle light through a straight scope, with lenses in the scope for magnification. One can only imagine that sometimes doctors got their ears burnt as their eyes tried to peer through the scope at the same time.

The age-old curiosity still persists, but now doctors can see more, know a lot more MSC market insights, and even perform procedures inside the patient, under full view, with adequate lighting. One of modern medicine’s miracle tools is the flexible scope, by which physicians can explore around in various tubes and cavities such as the stomach, lungs, bladder, and the colon. The tip of the scope has a light and a lens in it, and the user manipulates dials to turn the scope head in various directions. Spies and criminals also use these flexible scopes of course, to worm around corners in internal housing ducts, to see through air vents and hear privileged conversations, but that is a story for mystery magazines, and my experience was in medicine. Not that I was a doctor or paramedic or anything remotely medical except that I took Latin in High School and was able to pick up a lot of medical words pretty quickly. Because I could say Endoscopic Retrograde Cholangiopancreatography in one breathe I could then abbreviate it to ERCP and even medical practitioners were glad to abbreviate that.

There are other ways of seeing inside a body, of course, with x-rays and various scans, and in some cases, such as angioplasty, it is possible to perform procedures inside remote veins and arteries. These days there are jazzy illustrations drawn from CT scan “slices” and it is possible to see your insides in almost realistic fashion. Almost, but not quite. The blood is not real. The bodily fluids do not sheen their sickly green, and the organs do not writhe with the pulse of life. And few doctors would be comfortable performing remote procedures on tissue they had only seen in cartoon representation. When medical practices fall short of reality, it’s crucial to hold healthcare providers accountable. Stockton medical malpractice lawyers bring expertise and commitment to every case, advocating for victims with determination and compassion.

The endoscope however, provides a real view directly on the inside passages. Various tools and baskets can be inserted through that tube to accomplish various routine procedures in a few hours that would have been quite risky under the surgeon’s knife and would have taken weeks or months to recover from. Colonoscopies are a good example, wherein the physician can spot cancerous polyps and burn them out – cauterize then – on the spot. All of this is very routine stuff now, and yet somehow doctors have to learn how to do it on live patients. Pushing and twisting the scope inside an intestinal tract can be dangerous in the hands of a novice. Puncturing the abdominal wall means a rapid trip to the operating room, and sometimes death to the patient. Our answer was to provide simulation to novices, so that their first hands-on procedures with an endoscope were not risky to unknowing patients.

We took on a simulation project with Merck Pharmaceuticals that was at the outset merely a promotion for shows, and for doctors to work with the scope outside of a patient before they invaded the patient with the tip of their scope. We were to build not only a training endoscope, but the simulated physical and video environment through which it traveled. In some ways, it was similar to flight simulation, with the tip of the scope “flying” through the internal passages with the point of view provided on video, in the same way it happens with the actual endoscope. No one had done this before. That seems to be my problem usually. And yet somehow, the client thought I could do it.

In the feasibility study, I portrayed in a videotape what it might look like if you could insert an endoscope in the mouth of a manikin and see in live video on a TV monitor what was inside the body. Then according to my feasibility study videotape, students could proceed through the esophagus, upper esophageal sphincter, stomach, upper duodenal sphincter, and upper duodenum with smooth precise moves and the minimum of stress on the patient. There would be utter reality in look and feel. Wow! No one had ever done that. No one ever even had the chance. Almost no one thought it was possible.

Feasibility studies are like hope come to earth in demo form. They are not real. Though my client thought it showed I could do it, in reality it had no basis in reality. If I can transgress for a minute on demos, there was a joke running through the high tech community about God and the Devil getting the opportunity to woo prospects when they first die. God would show them Heaven and how everyone is calm and pleasant and singing hymns. The Angels actually looked a little boring. Then the Devil took them on the down elevator, and opened out onto gorgeously landscaped seaside resort, with golf and tennis and sailing and little carts coming around with snacks and refreshments all the time. So the prospect came back to middle earth and was given the choice of places to go, up or down. He chose down, which looked like much more fun. The Devil escorted him down again, to a second level, assuring him that he had made a good decision. The door opened and a heat blast came at them. In front of them was a vast steaming, barren, fiery top of a volcano, with people in chains writhing and moaning and hyenas laughing and nipping off pieces of their flesh. “Hey, wait a minute”,said the prospect. “This isn’t what I saw here before!” “Oh,” said the Devil, unapologetically, “That was just the demo.”

Even if the demo looked good to everyone, there is often a point in such a project that you know you are in real trouble. Existential trouble. Trouble that means reality wants no further relation with you. In truth, I did not know about 1. Endoscopic explorations, 2. The Upper Gastronentestinal tract itself. 3. Various software that could change the video as fast as the surgeon’s hand, and 4. Video footage that could simulate where the scope should be when the hands made certain maneuvers, in and out, back and forth and in circles. Luckily a friend of Merck’s, a young gastroenterologist named Mark, was enlisted to help me. He took care of my first two ignorances, of endoscopes and the G.I. tract.

My old friend the videodisc gave me the lightning fast changes in picture that were required when the scope was inserted, or turned one direction or the other. By shooting video footage in patterns that included all possibilities of exploration at every 3 centimeters, we could cover everything that could be seen, in a realistic experiment. I set these patterns up geometrically, with a route to an outer circle that doubled back on the scope, a preferred way to look around to anomalies. Mark did the shooting perfectly, and I donated my Upper G.I. tract one afternoon one of our “models” did not show up.

Our internal landscape models were patients who agree to have their G.I. tract extensively photographed for a reduced bill. The Upper G.I. was fairly easy on the patient. Later, when we were testing a lower G.I. on live patients, we set up a scheme we called rent-a-rectum for the students to do simple endoscopies on the lower tract to compare their abilities before and after using our simulator. We would pay them 20% of their stipend for the first event, and 80% if they returned for the final one. Most returned, but had we not structured it that way, I fear they may not have offered up their internal landscape a second time.

We had to build a mock endoscope that would make signals that were sent to the computer to then present certain images, all in real time, no processing delays. The doctors could tell if there was the slightest delay between what they felt with their hands and what they saw with their eyes. Of course, most of this was a bit more than I budgeted for (another problem when no one has done it). The real problem, however, came with the manikin. “What manikin!!!” I said. I had only budgeted for a box with a hole the size of a mouth that had rollers in it to gauge the depth of the mock endoscope. However, the client had seen the CPR manikin I had instrumented a few years back, and assumed that the endoscopy simulator would have a realistic manikin on a bed with a sheet over her. I say her because I learned long ago that men are gross when used as medical models. Annie had been acceptable to all and damned if I was not going to use at least one principle that had worked before.

There comes a time in the life a business when you are impelled toward making a much more involved product than you had intended. You say to yourself, this will take almost all of my profit, but the client will be satisfied and perhaps it will win a few awards and between more business from this client and others who line up at my door, this extra effort will be worth it. Then, in the real world, the client company loves it and shows it off — and then reorganizes the company and lays off everyone involved with the simulator, while keeping the simulator as a showpiece. You collect your awards, but the line at your door is not companies with money, but students who want to do theses about this new phenomenon, and universities who feel all information should be free to them and want to allow you to present all your designs and software at their institution. There is a wonderful world of free that some people live in, I guess, but it is no reward for a businessperson which, as it turns out, I was not much of.

The doctors and the company that had enlisted their reviews on this simulator were of one voice. It had to look like a real patient on the outside. So in my real world of making simulated experience, I supposed buying a manikin from a department store could work. We could lay it on its side and carve a hole for the roller mouthpiece and put a sheet over it and a pillow under its head. Her head, for reasons explained before, and a few to come. I went to my friend Dale to see if there were surplus manikins in the movie business, and he suggested Izzy. Isadoro Raponi was part of the Dino De Laurentis Italian group that created a second, more spectacular, King Kong, and in Hollywood, Izzy and his partner Carlos Rimbaldi made the creatures in two movies for Steven Spielburg, Close Encounters of the Third Kind, and ET – Extra Terrestrial. When they broke their partnership up, Izzy moved about Hollywood with special skills in special effects. In his time at home in Italy, he helped build the Leonardo Da Vince museum in Rome. He suggested he could make a life mask to make the manikin look like an actual woman rather than a department store prop. We used Mark’s wife Martine, with her short black bangs and pleasant, undaunting face. In short, it looked like a real person with her eyes slightly closed.

Later, Mark, along with Merck, helped us to do ERCP, Endoscopic Retrograde Cholangiopancreatography, wherein we allowed the simulator user to maneuver down to the pancreas, to insert a catheter inside the endoscope with a basket tip, and to see themselves using that catheter to extract stones from the pancreas. To medicos, this was the most impressive feat, and won attention for our future projects. But at a human level, Martine made a distinct difference. Her face and hair were so real that once her young daughter mistook the manikin for her sleeping mother.

It was amazing how much better the whole project was received when the manikin, which received the endoscope through the mouth, was shrouded in sheets and laid on a hospital bed. Immediately the scope manufacturer Olympus, set up the working simulator in one of their display rooms. Mark took it to Hamburg to show off with some top medicos there, and apparently someone from the Nobel committee flew in to take a look.

I learned something valuable here. The technology may be accurate and work exquisitely, but it may fall short if there is no link to we humans at a simple level, in our case with a real face and realistic hair. The technology community must learn this over and over. Most recently a focus on human users allowed the iPhone to emerge through all the rest of the mobile phones. It worked, simply almost flawlessly, but it was also quite beautiful when it fit into people’s hands, and adorned them.


Copyright 2018 David Hon – All rights reserved
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When Hollywood Calls…

There really are parallel realities. They are: Hollywood — and everywhere else. While I was in Vietnam with the Marines, sometimes I mused about going to Hollywood and writing the Great American Screenplay. Then — when I actually was in the glitzy blitz of Hollywood — I sometimes pondered how simple, how ironically comfortable, it had been in a hole on a hilltop in Vietnam.

I got a preview of this parallel reality by returning to the States for my final few months, attached to Camp Pendleton. I obviously had one foot out the door, so the Marines there had no earthly use for me. I reported in each morning, and left to explore the area. I learned to sail a small sailboat on base. I took up English riding at the base stables from an wiry old woman in jodhpurs, tough as nails with her riding whip, who started in World War One training young cavalry officers to ride – back when there were cavalry officers. Neither of us had much to do these days, so she taught me to ride bareback on a galloping horse and do jumps up to four feet – which I remember as one of my life’s  glowing achievements. I lived off base in Fallbrook, a California avocado-growing community, in a cottage in a tree-lined canyon with a friendly hippie commune down the gulley. In Fallbrook, I met and went out with the great granddaughter of Susan B. Anthony. When they came out with that Susan B. Anthony dollar I swear it looked just like her. I tried to call, but had long since lost her number.

It seemed an obvious thing to buy a motorcycle. Because I was now certifiably invincible, and thinking in the back of my mind that Hollywood always needed stunt men, I learned to jump the motorcycle in the sandy canyons to the East. That glorious flying fantasy lasted a few days until one nearly straight up jump runway made the front wheel rise — and rise — in the air, until I was 10 feet above the ground riding a my flying motorcycle upside down. It was coming down fast now, with me underneath, somehow I guided it over to my left and the hot exhaust nearly burned through the leg of my jeans, as I smashed down on my back. The motorcycle came down a millisecond later a foot from me. Lying there windless, astounded that I was alive, I decided Vietnam was no proof that every bullet would avoid me. Thereafter, in most things physical at least, I was not even tempted to jaywalk. And certainly not to jump horses over four-foot high fences.

From that location Camp Pendleton location, about an hour South of Hollywood, I visited my friend Dale and got my Volkswagen bus he had been keeping, and I started growing back some hair. He had finished the UCLA film school and was working on a laser-movie called Death of the Red Planet. (That little movie was eventually a star attraction at the Griffith Park Planetarium.) After a few months sojourn sailing in the Bahamas and cleaning boat bottoms and falling for Brenda, who worked there in Barclay’s bank, I decided to go back to Hollywood to seek my fortune.

Not actor or director material, I started turning out screenplays. I had done a couple of screenplays before I found out it was bad form to write a full screenplay, but was a much better strategy to have the nucleus of an idea and then find big time producers to smoke dope with and flesh out the actual script and characters in their Bel Air homes by the pool. You got partners around an idea, and then hoped they were not smart enough to finish it with their names on it and steal it. But there’s the rub. You had to meet them and attract them to you and the idea, without actually giving it away. That’s why I finished stuff and registered it and then gave pitches. Of course that did not work at all, but it’s my style. Everyone else just did ten-page treatments and then made pitches. So I fashioned treatments out of my already completed Great American Screenplays but never learned to do a truly Great American Treatment. But at least my treatments would occasionally get me pitches. And the pitches led to all sorts of meetings and agents and the possibility of options and little adventures which led to generally nothing at all in that smoky cloud that was Hollywood of the late 1960s.

I had done one screenplay called The Watermelon Seeds, named for the sailing principle where the oncoming wind creates pressure at an angle on the sail and down into the keel, and pushes the boat forward like squeezing a watermelon seed between two fingers. Brenda actually typed that screenplay for me and, knowing even less about Hollywood that I did, thought it was going to be a movie. It was based on two guys who had been in Vietnam getting out and taking off on a sailboat to various harrowing adventures. But it was loathed at first sight in Hollywood. In this time of peace marches, absolutely no one in Hollywood wanted to see anything about Vietnam. And that boycott lasted at least 10 years, I think. It was also one of the reasons I needed to grow more hair quickly.

I did another screenplay called The Lone Angel, a satire about a masked guy on a white Harley who roams the West with his black sidekick Tonto, who rode a Honda 50. They have all sorts of misadventures where they try to do good in communities, and their misplaced efforts are roundly condemned, and they are run out of towns, unappreciated, throughout the New West.

And then there was Foster, a modern Faust who learned that by taking increasing doses of strychnine he could become faster on the draw than any gunslinger around. Through the story he becomes dependent on strychnine highs to heighten his speed and killing efficiency. Just at the time Foster is about to meet the current fastest gunslinger, the accumulated strychnine catches up with him. The other gunslinger and the townspeople watch with horror, as Foster dies a gruesome death at high noon on a dusty Kansas street, with all his muscles contracting and pulling against each other.

The Catador Mandate was a Wag the Dog story, years before that popular movie defined the term for political distraction from actual malfeasance. While WWII had absolutely everyone’s attention, two dictators in South America struck an odd bargain. One of them lost so much at the gambling tables he was bound to give the other a sizable amount of his country. To do this, they decided they must create a war or their displaced people would displace them. They commissioned a Madison Avenue ad agency to stage this war, and specified when the war would end and the number to be killed and the amount of territory to be seized. A rogue reporter discovers this and tries to get the news to the rest of the world. This story had the dubious merit of being entirely true. (See “Conference of Rio de Janeiro”, which after WWII redrew totally new borders between Peru and Ecuador and gave half of Ecuador — including the Amazon River city of Iquitos — to Peru.)

So you see how unlucky Hollywood was that they never discovered my screenplays at all. These screenplays rarely got even a partial reading by anyone with the ability to make a movie. There are Hollywood legends about how successful screenwriters got producers to read their scripts. One guy stood outside the gates of one producer’s mansion with copies of his scripts and everyday threw them on the hood of the producer’s car when he slowed to remotely open the gate to his estate. Finally, he read one, made a movie of it, and the rest is history. I remember the story but I’ve forgotten the names. …

This is not unusual because everybody in Hollywood has a story about how they almost got a script read. I have at least two instances. One started in the Bahamas when a Mafia don for whom I’d cleaned his large boat offered to provide me with his Hollywood lawyer – whose call no one ever refused. But I slipped out of that kind offer, ever so politely, not wanting that kind of strings around my neck. Another time I scored dinner in Beverly Hills with a director of TV commercials and his family, and his 15 year-old-daughter decided she liked me…a lot. To my surprise, he was wholly in accord and offered us the use of the apartment behind his pool. I guess he rarely denied her anything she wanted, but I managed to decline and leave with my screenplays tucked under my arm, unread of course.

The California days were full of phone calls to people who were out and visits to people who said they knew people with money for movies. If you walked on Venice beach it was easy to meet girls, but if you asked them if they wanted a soda they asked back, “Can I have the money instead?” Everyone who had been in Hollywood a while had jobs they could slip away from to get to meetings or auditions. The restaurants had rotating chefs and bus boys, and when people were finally fired, they just made movie contacts while standing in line at the world-famous Unemployment Office in Santa Monica. (I rarely smoked dope because it made me reflective and angry that I was not working harder to make a success of Hollywood. )

There is a certain strand of artistic toughness in Hollywood, where these part time actors and writers and film editors and all manner of craftsmen do not have jobs for parts of the year. But eventually many have families for all of the year. Waiting for the next movie, the next friend to call about auditions, waiting for the next union seniority slot to open, waiting and perfecting skills and friendships calls for an incredible toughness to weather insecurity throughout all of their lives. I’d seen toughness in the Marines, but maybe psychologically the Hollywood people are the toughest I’ve ever seen. I’ll admit that eventually I was not tough enough for Hollywood.

Occasionally I would drive down to La Jolla, near San Diego, where my second cousin John Hunt was Director of the Salk Institute. It was a great location and he had Nobel Prize winners from all over the globe playing on the beach and having good old sabbaticals. I asked John how he, an English major and occasional novelist (once winning honorable mention for the National Book Award), could supervise all of these great minds from technically demanding disciplines. “Well,” he said, “the skill I’ve developed was not to supervise anything, but to create the climate in which these people can do their best work.” He did that, too, later at the Aspen Institute and the Institute for Advanced Studies at Princeton, where Einstein spend most of his American years. John also had to be a special breed of fundraiser, who convinced the very rich that if they were lucky he could help them associate their money with sponsoring these great minds.

It was at one of the parties where some of these geniuses brought their families that someone asked what I had been doing. I said digging holes with the Marines in Vietnam. No one thought it was funny. As a matter of fact all conversation then stopped while one young French woman fluttered her eyelashes at me and asked me how I liked napalming babies. I’d pretty much avoided the subject up in Hollywood after some curt rejections, but here it slipped up on me. In those late 1960’s, it was just not acceptable in polite society to have had anything to do with Vietnam. Young people were very sure of what they believed about what they felt they knew and there was not much complexity allowed.

Then I had headed back from La Jolla to L.A. and got bummed out in other ways. The next night on the beach a crowd of adolescents were smoking dope and invited me into their circle. One guy wanted someone to put him on his motorcycle. He was apparently on heroin and he thought he just needed to be put on the motorcycle and aimed out toward the freeway. I was off motorcycles and had no interest in assisting this impending disaster. No one in our small group wanted to do it, and he moved on down the beach. One of the high teenagers in our group was all excited. She said a guy sitting stoned on the beach had just killed someone. Everyone seemed to think that was cool. They had never met anyone who killed people. They asked me if I had ever met someone who killed people. I said I had. I’ll never know if that would have made me cool because just then the heroin guy walking his motorcycle down the street some distance from us was apparently paying some money for a kid to put him on his motorcycle. We all watched as the kid took the money and helped him start it and the guy weaved away through the night toward the freeway. So this was Hollywood. Though each episode was newly bizarre, this sort of edgy tedium was tiring to me. I was maybe getting too old for it.

It was all so different from Brenda at her British bank in the Bahamas, another parallel reality. I think I made a choice around then, which reality to live in. One small film producer, Zoltan, told me that if I got photo stories in South American he could bundle them and produce them as filmstrip travelogues. That was about as close to success as I’d ever come. Actually, it was enough of a quest to marry Brenda and whisk her off to South America. I always thought I would come back to Hollywood, but aside from a few short forays with equally fruitless screenplays, I never did.


Copyright 2018 David Hon – All rights reserved

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The Greatest American Adventure

I guess the rest of the world has their business-creation methods, and who’s to say what’s best?  I do know that in America if you have an idea that is anywhere near solid — meaning other people see a way that they can make good money from it — then you can probably enter into the Greatest American Adventure…the small start-up business. There are many reasons people find to strike out on their own…more reward from your efforts, more control of your destiny, ability to shape your work environment. My reason was to be able to make more and different realistic simulators, such as my CPR simulator for the American Heart Association. I did not see anyone else doing this, and I knew in my heart that it was needed, and I knew I could do it well. Ah, youth.

For about a year, I talked to various people about providing money for me and others who would be working with me. It was no coincidence that I was giving talks around the country to medical, training, and computer conferences, all of whose participants were highly interested in CPR Learning System I was making, all for their different reasons. The Medical people saw it as a way to transfer physical skills across the medical world, and this actually became the most rewarding avenue. The Training people saw my simulators as a way to change behaviors in a predictable way, in processes that could be easily evaluated. The Computer people saw my interfaces with computers as leading-edge use of their nascent (1983) “distributed computing” industry, with software and hardware which were easily understandable by non-technical people – a real problem for them then, and even now.

So this was an ideal situation for me to explore starting a new business for two reasons:

  1. As I mentioned, I was quite visible with a lot of speeches and articles. The New York Times and Training Magazine and Byte Magazine did print stories because it was an interesting idea in print. CBS, among others, did news stories on the CPR simulator because it was a visual one on television. One television “clip” was when I did Congressional Testimony in Washington, D.C. with the story on Diane Sawyer’s evening news. American Airlines also picked this up for their in-air magazine. I remember getting late-night calls from friends who flew from New York to Los Angeles and ( probably with a few drinks to make them jolly) were delirious at seeing one of their own so exalted.
  2. The American Heart Association wanted to get a return on their investment by having some company license and distribute the CPR learning system. My many talks were critical to that goal of theirs, and so when the trips were paid for by the conference sponsors, I was allowed quite enough travel to also meet people who might be interested in funding my business. I had been National Training Manager and the AHA gave me the title of Director of Advanced Technology Development. (Titles by the way, are sometimes just cheap rewards.)

If it sounds like a sweetheart situation instead of a sweat hard beginning, I have to admit I was naïve and somewhat stupid in feeling the direction should be so obvious. In the first place, though people liked the idea in almost every encounter, it was an abstract (, shall we say intellectual,) interest. I should have learned with the Texas Instruments programmable calculators – which took years to catch on – that any idea that does not create a high-perceived need in people is not a potent idea for a business. In the case of the TI’s programmable calculators, the market had to be educated to desire that capability. Many companies die trying to educate a market (, and mine almost did as well).

To make my stupidity even more clear, I will give you two personal instances where there was a high-perceived need that a real entrepreneur would have grabbed up and run with. The first was in 1976 when fairly stable geopositional (look it up) communications satellites started licensing block units of “transponder time” to hundreds of small entities which would then break these into smaller time slots and rent them to news, sports and other groups for real-time communications relayed through bouncing off these transponders. There was always the risk, in outer space, of the sun burning out a satellite which flew too close or an asteroid playing the cue ball to knock the satellite into a dark hole.  Or more likely, of the satellite merely getting lost. However, to me this parcel sharing looked like real estate leasing. I mentioned to one investor that someone ought to make a large scale Transponder Investment Trust on the model of Real Estate Investment Trust (REIT). He got the idea immediately and in a flash, reached for his checkbook to get some money down. That was high-perceived need in action…But I was young and naïve and dissuaded him, saying that I did not have the full business available for investment. Ah yes— if only I’d had the foresight, and perhaps the right solicitors London could offer, things might have turned out differently.

A second example was recently when my son Liam and I were looking to make a write-off business with our money consuming sailboat. Since 57% of funerals in the state of Washington involve cremation, and since we lived beside a body of water which would allow human ashes, my son made the pitch to funeral directors that we could do “burials at sea” for the funeral homes, taking the ashes out into Puget Sound with some ceremony (– imagine night time torches, etc). The directors he began talking with immediately saw this as an added-value product with high-perceived need for some of the bereaved and wanted to put us on the program for regional funeral directors. (This was not an attractive idea to another important family member, so it fizzled). I wonder how many earthshaking endeavors went dark in this way before they started.

So anyway, I did not start my first and only company with such key proposition, a product with high-perceived need that was instantly understood by someone with money. It had a cool factor that got everyone’s attention, but it did not have a reach-for-your-wallet impact that indeed makes a business.

I finally procured a small dribble of investment money from an “angel” in New York City who was dabbling in small software companies. I had a chance to start the business in Boston which would have been wise, or in Seattle, which was a universe away from a lot of East Coast business ( and money). The advantage of Boston would have been a welcoming community of software people. I had already given a number of talks at MIT and Harvard. It would also have been a much shorter distance from New York and Washington, D.C. from which new-project moneys most easily flow. Seattle, on the other hand, had a fairly sparse software pool in 1983. Microsoft was still owned and run by a 27 year old Bill Gates (whose small company had just released Word for MS-DOS for the new IBM-PC,) with a few others, at the time nothing to compare in size or income with Silicon Valley companies.

Distance for us was the killer: the Pacific Northwest was too far for potential clients to fly in a day, and was of course the same distance for me to visit most potential clients. Someone in Boston could air-shuttle down to New York or Washington, and make it back to one’s own bed that night. Had I been in Boston I would probably have had 7-10 times the potential clients at hand. I also might have gotten my first heart attack, because clients who were even slightly interested expected a 20-page proposal the next week. Some tough entrepreneurs I knew in similar businesses spent 100+ hours a week doing fruitless proposal after fruitless proposal before one hit. Some were successful. Some died young.

My mode of operation (and survival) was to go to a meeting with an interested party. Most of them had the decency not to invite me to visit from across the country unless they were more than mildly interested. Then I would follow up with a note about our visit, suggesting the best first step would be a feasibility study rather than a full-blown proposal. This would be a 20-page discussion of ways our potential product could be down, with costs and time frames for each of at least 2 directions. Often I included a video demo showing what the product would look like. I did not do a high volume business from Seattle, but I would say I got the business with a very high percentage of these feasibility studies, with some money coming in immediately.

When you start a small business, it seems to me that ( ,unless you are rich — which has its own problems,) you come from one of two directions: you either move from a position of stability and comfort to one of constant insecurity, or else you have been placed in that position, such as being let go from your day job. One apparent option is to start your own business, but that is scary to most people. The odds and the prospects for dismal failure are so strong that, after seeing only one or two cars stop at their lemonade stand as a kid, few people will start small businesses just for fun. That said, I believe everyone needs to be involved with a small startup business at least once.  One crucial aspect of running a small business is hiring workers, which can be both challenging and rewarding. Platforms like euworkers.fr offers staffing solutions that connect businesses with the right talent. Things you thought you knew about teamwork and product viability and actual survival require the most shocking redefinition almost daily. The “wolf” of bankruptcy and shame and unpaid workers and dissatisfied investors and creditors taking your house is always down the street, and too often that wolf is howling at your door. The concept of “aged-payables” (prioritizing who of your vendors and suppliers gets paid) is core to bookkeeping in a small business. In a gallows-humor sort of way, that kind of cliff hanging makes the experience, and of course any temporary bullet-dodging success, at least absorbing if not actually fun. The key is whether the little company can hang on through months, and even years, of despair.

Back in the early 1980’s a group of successful entrepreneurs participated in a study where they were asked to rank-order several phrases describing key abilities a small business founder must have. Knowledge of markets, team leadership abilities, objective decision making, cash flow management… these and many others were offered to the group of seven successful entrepreneurs, some of whom you may know by name. 5 of the 7 entrepreneurs on the panel instantly selected this one ability: to work through despair. At some point we all have the opportunity to learn — or to fail — this most important lesson of any lifetime, to continue to work through despair. Though I will relate here various interesting successes in my business, I will not talk further of those frequent months of despair – God knows it is like the mariner standing out on the windless foredeck, straining his eyes out across a pitiless, calm sea for any slight bump of land on the horizon. Though I’m considered an optimist, I swear this utter despair often lasted for months without a snippet of good news, draining every personal penny I could find, exhausting every good idea, watching good people leave me from lack of faith, and yet there would remain still more weeks of sheer despair with no schedule for its ending. Unless I am not as smart as most, it seems to me that despair must also be part of our Great American Adventure…

It did help that most of my previous employers had allowed me to creatively add value, and to develop directions that were new and unusual to the basic training jobs I held. The formula is that you do the prescribed job in spades and then add immensely greater value with spinoffs and targets of opportunity. Of course, that is about what you do in your own business, without the safety net. And without having to negotiate leases. And without having to meet a payroll monthly. And without having to understand medical and 401(K) plans. And without having to hold the hands of temperamental technical types. But most differently, in your own business you get up every morning hoping you can kill enough to eat or, in this case, turn your unwanted gold into cash in Adelaide and walk away with real value in your pocket.

Company names at the time favored the Greeks. We wanted a company name that somehow suggested videodiscs. There was a god named Ixion who for his sins was strapped to a revolving wheel in Hades, so of course we called the company Ixion. (Later, searching for trademarks, I discovered the Ixion tire company in El Paso.) Under that shingle, I was able to bring Jane, plus two others to Seattle to work with me, basically trying to drum up initial business and hopefully interest little more investment. This, of course, necessitated that the partner to the Great American Adventure had to be the Great American Business Plan. My contention is that anyone who can write a novel can knock off a Great American Business Plan in a few weekends. Numerous examples – mostly failures where there is no vital info – will show you the structure and the blanks to fill in. Speculation and facts can be artfully mixed by any second rate novelist. Patents also help, but they take a better grade of novelist.

On the other hand, we did have something real to offer. Jane and I were by that time extremely knowledgeable on videodiscs, with our early start on the CPR simulator. That first year we scraped together training videodiscs with A T & T, GTE Directories, and for IBM a now long-buried set of point-of -view flight games for interactive videotape (with which we had actually done some pioneering work in 1979 with the first CPR prototype-demo). We also made our own traveling demo disc, run by a TRS-80 100, Radio Shack’s little portable computer the size of a book. On that disc we created an interactive scenarios dramatizing answers from a salesman to a difficult Client, and in the 3 wrong answers, cut to Close up of the Boss glaring into the camera saying “You did what?!!!”It was always funny and repetition made it funnier. It was always instructive because the narrator told the viewer why each answer was wrong and finally, why the 4th correct answer was the right one.

More importantly, we had interactive action demos. In “Stop the Shoplifter,” you saw a 15-second pan across several people in aisles of a clothing store handling merchandise as they looked it over. You stopped the action when you saw the shoplifter and the screen numbered the potential shoplifters for you to select one. Then the wrong answers continued their actions to show that that they were not the shoplifters. (This one went over particularly well in China, for some reason. Crime may be the universal language.) We also had a very popular demo for my Las Vegas talks at the Consumer Electronics Show and National Association of Broadcasters show. It was a simple shell game, shot in real time three times with three different outcomes. The software programming was called drop down random wherein each time the selection was made (A B or C on the screen) the program rescrambled the 3 shells with peas and 3 empty ones, deposited them in a hierarchy of variables, and dropped down the bottom variable from the box. I did that for a crowd of 2000 in Las Vegas once and had them saying “Power to the People.” Fun as these were, the most important one was a welding simulator, where you actually adjusted the flame on a welding torch to more and less intense by holding down on one of two keys. You could “feel” the variations as you held down a key, and it was not a lot different from turning a dial. This latter demo translated eventually into a welding simulator for the Academy of Aeronautics at La Guardia in New York, later quite a bit of medical instrument business.

So that first year was just staying alive with a couple of videodisc programs, and a feasibility project on an arthroscopy simulator, jointly (so to speak) with M.I.T’s Architecture Machine Group — which was later to become the Media Lab. Our second year was staying alive with couple of those feasibility studies and finally a project from Merck, who wanted to simulate Upper G.I. endoscopies to attract physicians to their booths at shows. I volunteered my body to take internal pictures which we could insert into a demo for the feasibility study. Having some background making good but cheap video was a distinct advantage. Whatever it costs you, when you are basically selling ideas, a five-minute videotape imitating a future reality can do wonders for getting support for the final, much larger projects which have a whole lot more money attached. It is equally effective in carrying your large project through those yearly budget reviews and company reorganizations (, where projects that are hard to understand – and operations with few results to show — are unceremoniously dropped from the future. Contracts be damned, these companies have more lawyers than you could ever afford.)

With that first Merck Upper G.I Endoscopy Simulator, we had attained some stability and some respectability. It appeared that we were started, and somehow I continued 14 years as President and CEO of IXION without missing a payroll. Truth be told, despite having a Great American Business Plan worthy of any fictional novel, even our mild success was a surprise. Having started a company which still had no apparent source of revenue, I had absolutely no idea which direction to go from there, but only to let the lucky winds blow and hope we had enough tattered sail left to capture them, and enough ballast to keep from capsizing.


Copyright 2018 David Hon – All rights reserved

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Glimpses Through a 4-Year-Old’s Memory Scope

It is debatable whether dredging up perceptions from the past helps you understand the present. Of course, psychiatrists try to dig out memories of childhood trauma, but I don’t think I had those kinds of problems. Probably I did not understand enough to be mixed-up, whistling my 4-year-old whistle past those acres and miles of graveyards (, or I might have joined the crowd).

I do remember quite a bit from 1946, when I was 4 years old. Of course I didn’t know that Hitler and the Japanese had both been beaten and to the great relief of Germans and Japanese, they were not to become slaves of the victorious countries. The Marshall Plan and MacArthur’s occupation both put the world on a trip to prosperity instead of the decimation of vanquished countries as had been the rule throughout prior history. A neat trick, to say the least. As a 4-year-old, I was bobbing along in those mighty currents, as curious about learning Life as any 4-year-old before. Luckily, that life did not for some time contain another deathly war – at least for the 4-year-old.

It was actually quite a happy time for me as a 4-year-old. I cannot remember now my father who left to fly B-17s over Germany when I was about two. He was missing in action for about two years. So at the age of 4, I stayed a lot of the time with grandparents and aunts and second cousins, and everyone paid maximum attention to me. Now – at 70 years remove — I hear that, with remote prisoner camps and remote graves in remote crannies of the world, it was years before there was enough evidence of a soldier’s death for his widow to remarry. Those who started dating too soon were seen as brazen and unfeeling. Hard to say exactly what “too soon” was, and how long to wear black, but your friends would tell you.

Right alongside that time” stigma was a necessity for war widows to marry again. Their biological window was shrinking as surely as that of thirty-year-olds now. One of the cruel residuals of WWII was that many of the prettiest and brightest women were available right after the war, and some with no kids. Many were much more mature than they had been when they married soldiers and knew a lot more what they were looking for besides true love. There were, of course, a lot of the less attractive men around, because so many of the strongest and handsomest men had given themselves to the war. In truth, Life’s cruel advantages sort of evened themselves out, but with everyone only moderately happy. The pretty widows had lost their first true loves, and the men who claimed these prizes yet knew, for all their future lives together, that they were second best.

Widows with one or more children had a greater problem. I discovered just a few years ago, at a conference of World War II orphans in Seattle, that many widows sent their kids to a grandmother’s or a sister’s house and only sheepishly brought up the fact to a suitor once they were becoming seriously involved. And with good reason. In many, many cases the young male suitors went running off when they learned there were kids involved. In some of the orphan’s minds, as they approached their late sixties at the time of this Seattle Conference, the men who ran off were worse than second best and the pretty widow-moms were better off without them.

However, everyone seemed quite cheery to me. Little did I know at four what tolls the war took, in shattered loves of their lives, in sons who had just become men coming back in boxes, in sisters and cousins and uncles and everyone in a the vast connection of souls that the war short-circuited. Because my mother’s mother’s sister, Aunt Lucille, was especially fond of Sunday dinners, we spent Sundays there. Aunt Lucille was a bit fat with a boisterous Oklahoma incredulity that broke into laughter all around. When she hugged me to her heavy breasts and started a lot of sentences with “Boy Howdy” I did not feel much could be wrong in the world. She had a ne’er do well high school son named Dane who would slink into Sunday dinner and go out back with some friends and a bottle. And Barbara was a freshman in high school whom I thought truly pretty except for her acne. She barely listened to me, though. The older people were the ones who made me feel special.

Actually, come to think of it, I was pretty special, in that I was the only male survivor in three families. My father had been an only child. My grandmother had married my grandfather in Seminole, Oklahoma where her parents had come by covered wagon from Tennessee — my great grandmother a direct descendant of Davy Crockett. My grandfather had come down from Illinois with the railroad and got a job as a supervisor in the new Seminole oil fields. Apparently they were a rough crowd (known as “roughnecks” who manipulated the big pipes around on the oil drilling rigs), and he had to be a bit rougher to keep them in line. He was kind but unschooled, and my grandmother was very pretty and very smart and in Seminole, Oklahoma in those days I guess he was a catch and so was she. She had had two girls born as “blue babies” whose lack of circulation killed them within weeks of their birth. Modern medicine was not much in the 1930s, and out in the Oklahoma oil fields there were no incubators or newborn care units. They lived or they died with how strong their basic constitution was.

When she was about forty, my grandmother fell down some concrete stairs from the front porch of their house when their little dog ran between her legs. She had to wear braces and use crutches and wheelchairs the rest of her life, and my grandfather loved her and was devoted to her. To me she was extremely kind and we had long intelligent conversations (for a four year old). She was ever demanding of her “Arthur” and was often as grumpy with his slow actions as he was diligent and devoted to moving his “Robbie” (for Robin) about and bringing her whatever she might need. I felt sorry for him, and as I think back, I loved him for that selflessness. Some things even a 4-year-old can see.

My Grandma Hon loved to sit with me in her rocker. She would sing me songs from Tennessee, and tell me stories of Davy Crockett and bear-hunting in Tennessee and of his death at the Alamo. These were things she had known from her mother’s family, years before Walt Disney dragged out a coonskin cap and made him a folk hero of early television. As I think back, the focus on me was a monumental distraction from the worry about their son flying a heavy piece of sheet metal through in the middle of all hell. And their apprehension in not hearing from him suddenly. And the letters from men in his plane whom he’d ordered to bail out, asking if she knew about the whereabouts of others who had scattered across an unwelcoming Germany in their parachutes. Occasionally she would hear about one or the other who had made it back to safety, or who was alive in a prison camp, and she would write that to the others. It was all in letters that took so long to travel, while the worries were daily, hourly and the worries built up all the more waiting for news from letters.

My mother’s mother, Grandmother Ridgway (with no “e”), occasionally took me to her house, where she was a master seamstress and made dazzling quilts with intricate patchwork. The Kansas towns on the prairie where she had grown up had many of these true artists, lauded in their communities but totally obscure to the rest of the world for all their lives. One of my first intellectual feats was when this grandmother let me play Canasta with two other ladies she brought around. (I remember that they all looked at my cards and told me what to play.) It was hot in the Oklahoma summers and we had only fans whirring around. She poured me Dr. Pepper over a glassfull of ice while we played, and that was pretty much heaven for me.

All this went on for me while the war thundered to a close across two oceans, and everyone listened to the radio and read the newspapers and grew more and more sure it would be over. But there was always one question. Was my father just missing in action, but still alive? And would the war be over before it took him in, like so many others?

My mother, Daphne, and my father, Clint, had graduated from the University of Oklahoma – she in Education and he in Geological Engineering. He worked looking for oil for Standard Oil about a year before he was drafted into the Army Air Corps. Because she had me as an infant, my mother lived at home with her parents in Tulsa, Oklahoma. She spent time among relatives, and most of her Tulsa friends were from her days, only a few years before, at Central High School there in Tulsa.

Central High School in Tulsa had two distinguished alumni from 1938, the year my mother and father graduated. One was Tony Randall, who became a well-known Hollywood actor in The Odd Couple and many other movies. The other was Paul Harvey, who had a syndicated radio show with lots of opinion and a distinctive style that was easy to listen to (, and millions did listen). Both of these seniors from Central High School entered the all-city speech contest, and so did my father. My father won it with a speech on how armaments manufacturers had fomented the First World War so they could profit from all sides.

In those high school days, my father and my mother went steady, but Charlie, his best friend went along with them constantly. It seemed they were always a threesome and always got along swimmingly. Charlie had gone into the Navy and was still in training to be a tail gunner when the war ended, and in 1946 they let almost all the draftees out. I remember him visiting my mother a lot of times, still in his Navy seaman’s outfit, home in Tulsa until they official released him. Charlie was the funniest person everyone one knew, but not because he was a show-off clown. It was because he observed each situation and a put a pleasant, and never mean, humor to it. I personally remember being in stitches as Charlie talked as if he was the voice of our brown eyed dog, who sat thinking things about all these people in the room. I could see that the threesome must have had great fun in high school. I thought about that as I grew older. Although she was in love with my father, I am sure Charlie loved her then, and as the girl member of a threesome, I’m sure she knew that on some level.

Charlie saw my mother quite a lot in the months after the war was over. It had been over a year since my father was officially dead, and my mother married Charlie, kissing him at the alter while holding my 4-year-old hand. That is how I came to move to Minnesota in the dead of winter with my mother and Charlie, who had returned to work in Minneapolis for a new airline, Northwest. I really couldn’t have had it any better than in that loving family. My toes froze but I learned to skate on frozen basketball courts in the parks, and wished I’d been old enough to play some kid hockey as well.

Well, life rolled on past the Millennium but it still had more cards to show from when I was 4 years old. Because Charlie had gone to work for Northwest Airlines in 1942, when Delta Airlines acquired Northwest in 2008, my sister Sue called one day. “Hey” she said, “you know Delta gives us all free passes now?”

It was true. Dependents of retirees got free passes to anywhere Delta flies, always on standby, but as many trips as you wanted. Suddenly in 2009 I would take trips overseas and trips to friends on other coasts, a trip to France for an emergency book negotiation, a trip to make some talks in Tokyo. Better yet, most of the overseas trips were in first class because those seats did not fill up. Each time, of course, I would travel standby, and within the U.S. I learned to go at days and times when flights were not fully booked. One of the really fortunate things I discovered while waiting in those standby lines was about Charlie’s seniority in the combined airlines. Because he went to work for the young Northwest Airlines in 1942, thus at age 65 until I was 71 (when Charlie died,) I was not only the oldest living dependent in Delta, but first in line when they looked at employment seniority.

Funny the lucky things that just keep happening on your way from 4 years old.


Copyright 2018 David Hon – All rights reserved

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With Bird at The Center of The Universe

In some government jobs, you inherit people and a raft of problems that goes with them. I had a temporary assignment at Camp Lejeune, North Carolina, with a battalion that had just come back off “the float.” This was a part of a Marine Expeditionary Brigade that keeps a sizable strike force near distant trouble spots. “The float” was also a lot of very young men to keep cooped up at sea for a year with a few raucous stops in some various dubious port cities. In a day or so they had to store up all the girls and drinks and drugs and general trouble that would ordinarily come at a slower pace.

Most of the young men came back as older men who could say they “saw the world.” However, occasionally the world saw them first. At best, there would be casualties: broken arms and fingers from fights, and some diseases that have yet to be classified, and at worst, very occasionally, a truly broken spirit like that of Private Bird. Bird had fallen in with the most curious men who visited the darkest dens and swallowed the most potent of hallucinogens they could find. A very few died in some alley, stripped of money and clothing, but most stayed together and watched out for each other in this very different kind of combat. Most made it back to the ship, though often not without consequence.

When I checked in to my new communications shop, I learned about Private Bird. They had confined him to quarters with his wrists wrapped in gauze after two suicide attempts. No one knew what to do with him. Eventually they could give him a section 8 dishonorable discharge, but I thought we should look into it more, and maybe get him some help. I was that first line of help.

A number of these Marines knew a Vietnam tour of duty (, often a second one) would soon materialize. Many – especially but not exclusively the draftees — were not pleased with this. Some who could were running for the exits, and one of the only ways to keep someone who knew how to do a critical job was to promote them. They even offered me the Major rank, shortly after they’d dropped Captain on me. In the old days, it took 10 or 15 years to make Captain. I was anointed in three, but there was a rub: You can’t hide the rank once you’ve got it. You just have to learn to play that role. There was no one else to do it.

Bird, by his description, was “fighting for his soul at the center of the universe.” He told me things, and I listened. His father had beaten him a lot and berated him even more, but was pleased when his son chose to be a Marine. They put the smart ones in communications, and though he was only a wireman, he made lance corporal before the “float.” However, then he began wallowing shipboard in the drugs and depression. He lost his lance corporal rank when he returned to the States. Largely Bird stayed in bed, staring up at the upper bunk springs, at first missing several musters and finally unsuccessful at suicide.

I thought it would be best to check Bird in to the mental ward at the base hospital, but that was not as easy as it looked at first. It would require the signature of the commanding officer, Lt. Col. Thibodaux, to effect that requested temporary transfer. To talk to the commanding officer you had to go through the executive officer, Major Marlind. Turns out Marlind had his mind made up about Bird before I came. He had turned down similar requests before they could even get to Lt. Col Thibodaux. Major Marlind felt Bird embarrassed the Marine Corps and wanted to give him a dishonorable discharge as quickly as he could push it through.

I counseled with Major Jack Mendez, the operations officer, outside the battalion offices, as to whether I could walk right past Marlind’s adjoining office and knock directly on Thibodaux’s door, a stark breach of etiquette. (Not too much later, in Vietnam, Mendez had been given a tank company, and in my stopover in DaNang he would offer me the communications job. It was tempting, but tanks sounded at worst like a creeping kind of claustrophobia, so I declined.) To my surprise, Mendez said Thibodaux probably knew of the situation, and would kick my ass if I didn’t do it. So I marched right past Marlind’s open door and knocked on Lt. Col Thibodaux’s. He said to come in and I related the situation and my recommendation. He was a kindly Southern gentleman who had been through Korea and affectionately called men in his command “peckerwoods.” I could feel Marlind’s ear on the adjoining door between their offices as I laid out my case for Bird. All that time when Thibodaux was listening to, and agreeing to, my recommendation, I knew I would never make it nonchalantly back past Marlind’s door. I did not.

Upon leaving Thibodaux, I started to edge past Marlind’s open hallway door.  He was waiting. He spoke out to me. “Hon,” he said, “You’ll need to come in here and close the door.” I did, and he chewed me out for 10 minutes straight, and all I said was “Yes, sir” and “No, sir” He immediately rose from his desk to where I was standing at attention, and he began a cool but vicious rage — his face inches from mine with bad, bad breath. For 10 long minutes Marlind seemed to need no explanation from me for my many character flaws and what seemed to him a flagrant betrayal of the chain of command. He knew he could not penalize me in any way, but he made it abundantly clear with colorful – and somewhat devastating – language that I was on his eternal shit list. Now that I am older I wonder if old Thibodaux’s ear was pressed to the other side the adjoining door, and smiling away at this education of a young officer.

So I was allowed to transfer Bird out of his confinement to quarters and in to the hospital. I took him and his gear in my car, and detoured out to my fisherman’s cottage on the stream that led to the beaches. My girlfriend was there, and made him lunch. Giving him that short respite was a mistake. I was in more of a spotlight than I knew for my defense of Bird, and I suspect now that it would have hurt him later.

I visited Bird in the hospital after about 10 days. He said it was OK here, but there were a lot of weird people and one, named Kohler, was a supremely intelligent patient who had been there some time, and he continually “worked on people’s minds.” Bird said Kohler convinced people of their low worth, and suggested that suicide in many cases to be the only solution. If there was any redemptive value to the psychiatric ward, Kohler was its evil antithesis, the devil within who unsettled those who came for refuge, and further confused those who came already lost in themselves. He showed me Kohler when he passed by, and even in his mannerisms I could see the almost psychopathic intensity Bird told me about.

I brought Bird a book I liked, The Plague by Albert Camus, which was sickening in its descriptions of the Black Death taking over a Middle Eastern port city, but finally redemptive of the human condition in a way I thought would help Bird. He kept it and returned it before I was shipped out to Vietnam. I left the book with some other possessions to be picked up when, and if, I returned. About six months later, in Vietnam, I dived into a deep ditch outside An Hoa to avoid what seemed to be a full afternoon of incoming rockets from near Cambodia. I recognized a gunnery sergeant from that “float” battalion, who was now with another infantry unit.

“You know your buddy Bird?” he said, opening a Snickers bar that had somehow escaped the penetrating Vietnam heat.

“Right…” I said, feeling remiss that I’d never checked back. I was now keenly interested. “Did he get back to the battalion?”

“Naw, did himself in. Was with some of the crazies who got to work in the garden, and cut his wrists with a rusty hoe. Bled out in some flower bed.” There was an air of righteousness to this sergeant, as if Bird had put the sergeant’s universe straight once again. It shook me until the next rocket, which hit very close and left curled bits of shrapnel in a post above our heads.

Vietnam informed me of other things of course, and sometimes messages came from other odd places. My peacenik girlfriend who gingerly chastised the war had run off with a soldier. (Go figure.) Also, back in 1967 at Quantico, I had demonstrated an experimental method of riot-busting — playing music favorites of the crowd so loudly in the streets that they could not communicate and organize — a win-win kind of protest-quelling not at all unlike a rock festival. Flushed with its success and dreaming of a kinder world, I had written the demonstration up and sent through channels to the top communications folks in the Pentagon. I learned from someone, who was  later transferred to Vietnam from that office, that my work had been very favorably received, but with some slight modifications they would use. Turned out they all thought it was a great idea to blow out protesters eardrums…Not quite my intention.

Waiting to go back in Camp Hanson, Okinawa, I was given a company for a few weeks as they transferred troops fresh from the States to postings with units in Vietnam. Basically I watched over where they slept and ate. I had no idea where they came from or where they were going, but I had a small staff to keep track of their orders and get them to where they needed to go every day. And then I saw Kohler – the evil spirit in Bird’s mental ward – there in my squad bay…and he saw me at the same time. He tried to turn away, but I got the duty sergeant and we went over to him. Kohler did not have orders with him to show he was attached to anywhere. He had somehow made it into the mainstream of troops headed toward Vietnam, and then in Camp Hansen managed to disappear from the group he was with, and totally unfortuitously nested in my facilities. Bad mistake, Kohler.

“Looks like AWOL to me, sir” said the duty sergeant. Kohler had that cool evil look as if he was sure of his next move. “Please take your weapon, Sergeant. This man may be dangerous.” I went and got a couple of MPs quickly, and sent Kohler to the Marine Brig on Okinawa for safekeeping. I was shipped home a few days later myself. I never heard what happened to Kohler. I’m sure he was partly responsible for Bird’s suicide at the Lejeune Hospital back in North Carolina, but what I did was official duty. It was not revenge. At least I tell myself that.

I boxed up my stuff when I got back to the States and they mustered me out within a few months. Some months later, after some adventures in a sailboat (including falling in love), I came back to L.A. and moved in with my friend Dale a block off Venice beach. I was trying to grow longer hair as quickly as possible to match the crowd in Hollywood and the Venice beaches. I went down weekly to stand in the most entertaining unemployment line in the world. Dale gave me a high row on his bookshelf for my books, which I had boxed before I left for Vietnam and never taken out until now. One of the books was Camus’ The Plague, which was returned to me before I left for Vietnam.

As I reached up high to put the book in place, something fell from between its pages. Something metal. It clanked on the floor. I picked it up. It was a military “dog tag.” In the dim light as I picked it up, I could read the word “Bird” impressed into the face of it. What that was saying to me I cannot quite understand to this day, but Bird was there, and he was saying something. Maybe “thanks” or maybe “didn’t finish this.” I guess some profound secrets of the universe must remain always just out of reach, even when they fall right into your hand.


Copyright 2018 David Hon – All rights reserved

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My Dear Aunt Sally Meets RPN

Training is usually the poorest stepchild of any corporate activity. However, at a certain point in the development of 1970’s consumer electronics, the public had yet to really comprehend the brilliance of what the techies had produced. The techies themselves, all young, and hardworking and excitable did not help much: many crashed computer programs displayed the sign: Tough Luck Turkey! , the screen message from computer geeks who made the program. This kind of error message appeared so that ordinary users — who could not understand how to use their new portable computers – might at least understand that they were considered a lower order of being. Marketing-through-derisiveness probably slowed down the computer revolution by ten years. This and other nerdish posturing, throughout all computers, unfortunately resulted in the The Digital Divide, an us-versus-them elitism that stalls everyone’s progress even to this day.

From a background in making smaller electronics for trucks going across the Southwestern plains looking for oil, Texas Instruments had become a world leader in solid-state electronics. They had produced a series of transistor-based products a competing with Silicon Valley companies such as Fairchild to instill the semiconductor phenomenon in cars and planes and the new personal computers. T.I. also created the first transistor radios, but Japanese companies and marketers left them out of the picture for 10 years. Later the worm turned slightly when T.I. patent representatives started making the rounds of companies like Sony and Pioneer in Japan, and laid a hefty patent license bill on them. But the Transistor Radio had already been lost to them: the horde of 1950’s teenagers were already listening to Elvis and Bill Haley on their picnic blankets. (You could never pry these portable radios from their cold dead ears.) Texas Instruments never received public credit for its transistor radio, and it hurt, hurt clear until they had their next big chance at a consumer market.

When Texas Instruments introduced the first four-function calculator, they had no idea how to approach a consumer market. They knew it could be hot, but their salespeople were from technical sales and had no feel for the general consumer nor the retailers who sold the calculators to them. The salespeople were near violating federal Sherman Act and Clayton Act guidelines, and the Texas Instruments lawyers had management worried with the possible liabilities. The retail market was a vicious jungle to the technical types at T.I., who considered themselves first as electrical engineers and scientists rather than consumer salespeople. Yet, this small Texas company was determined not to let this next opportunity slip away.

I was in no way academically qualified even to enter into this discussion. I was a news writer turned English major and then Communications MA, two majors of even less repute to electrical engineers than newswriting. However, I had been a communication/electronics officer in the military and was not immediately terrified of these intricate new worlds (– though I should have been). Meanwhile, I had evolved from a tech writer to a training program manager. Various persons had seen my video dramatizations and easy-to-understand technical descriptions, and asked me to be on the team training these crucial salespeople.

The four-function calculators caught on quickly, and the competition was stiff and cutthroat, but T.I.’s ability to mass produce and keep prices low kept it in the race at the lower end. I was asked to do legal tapes where salesmen found themselves in compromising (sales) situations, and were shown the severe implications of their actions and then given better practices to use instead. Anyone familiar with consumer marketing knows that salesmen can offer a mix of product, and also cooperative (half funding) local advertising and other tactics. Some were legal, some were borderline unfair practices. It was a wild and woolly world because no one had ever sold highly technical products to the mass public over the counter.

Even though T.I. still sold its semiconductors (transistor) products to the defense department and all manner of electronics businesses, the handheld calculator for the common man gave them not only a new public identity, but delivery problems that went clear back through the manufacturing structure. Mechanical engineers became important in this electronics company because you couldn’t allow the keys on the calculator to stick – not a small problem with the amount of coffee and diet Coke at many desks. At the beginning of the process, however, were the Wizards, the chemical engineers. Line workers who assembled T.I. printed circuit boards and put them into T.I. calculators depended upon the supply of “chips.” These “chips” came from wafers thinly sliced with laser saws across wide “rods” of gallium arsenide and other silicon mixtures. The mixtures of the chemical Wizards, though hardly exact at the first, produced the necessary conductive impurities that had allowed old vacuum tubes to be replaced the tiny transistor components. Some said that what took a roomful of the first computers was now in the palm of our hands.

So not only the mechanical engineer (, and not only the playwright,) but the chemical engineer was critical to making the new calculators on schedule. Not all chips worked. They had to be tested before they went into calculators, and the unpredictable yields of earlier days would not suffice. The chemical engineers stirred up the material that would go into the rods, and then into the tiny chips. Even then, no one knew exactly how it would turn out. In that manufacturing environment, it was still hit-and-miss.

Many days, the coffee areas were filled and the line workers were sitting outside their work areas, many smoking, some even knitting. At the time almost all of these line workers were women, as it was believed that women on the whole had finer attention to detail and smaller hands to place these transistors into the circuit boards and calculators. Because of T.I.s innovative profit sharing plan, many of these common line workers retired with handsome pensions for a career of repeated actions and tiny drudgeries. But right then, the company had essentially shut down. I asked a co-worker why that was.

“The Wizards had a bad batch.”

So these chemical engineers in an electronics company had the major responsibility in what was a somewhat random process. Only later did they learn to optimize the production of chips, but the ugly secret of those days was that the process was a little mystical and far from a perfect manufacturing situation.

When I was brought into the actual sales messaging, the engineers had created T.I.s first scientific calculator, the SR-50. What they really wanted was to educate business professionals to use complex business formulas, and with the SR-52 their first programmable calculators, with a “chewing gum stick” to hold the simple program. Because they really wanted to sell to this business community, they decided to build their scientific calculators around an Algebraic Entry. Without trying to make readers into mathematicians, math teachers could tell you that the way you construct a complex problem can affect its accuracy.

Hewlett-Packard already had a handheld calculator for scientists and engineers, and they all loved the fact that these calculators were based on RPN, or Reverse Polish Notation. RPN dictated that every subset of caculations within a larger calculation be “nested” within successive parentheses. Texas Instruments, because it was aiming at the larger consumer and business markets, decided to build their scientific calculator around Algebraic Entry, which meant you entered the elements of the problem as you would read them. That meant one kind of calculation was automatically prioritized instead of being placed in a succession of nested parentheses. Teachers used to say that decided the priority of calculations should follow the mnemonic My Dear Aunt Sally – Multiplication then Division then Addition and finally Subtraction. That is as far as I will go. If you understand it all, good. If you understand that there were major ideological considerations here – and that it was a critical business decision — well, that’s enough for here.

Because my training videos largely made sense to the common business user, I also became involved in competitive advertising strategies. Print materials would line up the HP calculators facets with the comparable Texas Instruments facets. When the HP advertisers put in their entry system, it was always RPN. I wondered why. Well of course, if you knew very little about mathematical theory, would you buy a calculator based on “Reverse Polish Notation”? Oh my God! The cruel ethic joke everyone knew was that Polish clocks were right twice a day. And then, calling it Reverse Polish. To me this looked like an immense marketing gift from Hewlett-Packard. I lobbied, and won, the ability to spell out RPN to Reverse Polish Notation on every comparison sheet in magazines and handout literature. The early T.I. Scientific calculators were never the hit product that the four-function calculators were, but we kept trying. 20 years later, from a distance, I saw the TI Business calculators — programmable and based on Algebraic Entry — become the most popular briefcase calculators for business people. It was a long haul.

The first step in that long haul was for salespersons in department stores to demonstrate the T.I. Calculators to the shopping public. At first, the salespeople they  used were selling programmable scientific calculators just like other business products, like desk lamps and planning calendars.  However, these ordinary salepersons were so afraid of trying to show the T.I. scientific calculators that they usually hid them. When our people went out to stores as mystery shoppers, the salespeople could not find the T.I. Scientific calculators and blamed their misplacement on earlier work shifts. In my sales training roles, I made tapes, but also small programs, so that salespersons could show how to easily do amortized loans and other common business tortures. When they began to look good with these examples to the customer, they began to hide the T.I. scientific calculators just a little less.

Along the way I did the first simple – and I mean simple – book on “How to Program.” With a good cartoonist, I showed the program as a conveyor belt with buckets moving along, and the variables were being dumped into the buckets by funnels above the belt, with users pouring various variables into the buckets and sometimes stopping the conveyor belt to rearranged buckets. Frankly, every other explanation since that has appeared confusing to me. But what do I know? Also, I had the idea for a book with each key of the scientific calculator explained simply on one page. I was never even listed on the credits, but the idea for T.I.s classic The Great International Math on Keys was mine. I had fought for it until the logic was clear, and as a reward it was (, as so often happened,) given to another more-qualified group to develop.

In the old West, a motley assortment of gunfighters worked for cattlemen to run off sheep men and settle water disputes with their guns, with few considerations of logical right and wrong, and they all accepted that they “Rode for the Brand.” I guess that was I was doing, riding for the T.I. brand. Although when you are riding for a brand you are largely anonymous to the outside, with technology companies you often enter new and fantastic problems in areas critical to the success of humankind. I learned a lot “riding for the brand,” and I hope I helped Texas Instruments find their way into providing breakthrough products to the general market.

That was certainly true when T.I. next came out with their first digital watches, Japanese watch companies like Seiko and Casio and Hamilton (which made the Pulsar) were making electronic watches, and a Texas Instruments watch seemed a very odd fit. The consumer public in unison scratched its many heads and said: What is Texas Instruments Doing in the Watch Business? From my ignominious perch in sales training, I provided the answer to that question, much disputed but finally triumphant. In my first training tape for salesmen, I showed a live scanning electron microscope with date flowing through its tracks and gates and I put forth the slogan “Texas Instruments has been in the business of time for a long time”. Well, the T.I. scientists at first came unglued in their resistance to this layman’s near-lying puffery, but eventually I won the argument. My slogan eventually became the core of a Clio-winning television commercial. My Clio, I always say. That will be another saga to relate before I forget: 1975 and T.I. Digital watches.


Copyright 2018 David Hon – All rights reserved

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Apologies to Ayn Rand

Most of you know that Ayn Rand was a novelist of economic fiction, with such impact from her book Atlas Shrugged that some 50-year-old politicians today are still under her spell. She came from a capitalist family which escaped Soviet Russia. Her heroes make the world happen and are only burdened by governments and have total disdain for the assorted hangers on — who turn out to be most of us. Rand Paul, a Kentucky Senator was named so by his Ayn-Rand-devotee father and congressman, Ron. Paul Ryan, Speaker of the House, claims to have most of his moral direction in politics from Ayn Rand. The Tea Party phenomenon, which tried to diminish government at every turn, had many Randians.

It is better to run smack into Ayn Rand when you have almost nothing, because if you have some money, or some measure of success, she will convince you that you deserve it. If you have next-to-nothing, then eventually, even if you get something, you will probably realize it did not all come from you, and that you were lucky to scrape a few crumbs off the general common wealth and — try all your life to grab a few more crumbs off that wagon. I had worked as a carpenter for two summers in high school, and I thought I was a model for Ayn Rand, a maker, a paragon of personal responsibility, and a disdainer of all takers.

I wandered into the University of Washington a few years after Sputnik, and Universities were tightening up on their admissions. With the great public push to beat the Russians came the realization that we needed to generate more educated people…fast. On Orientation day, the speaker said to look to the right and left, and two of these students, perhaps you, would not receive a degree. I said goodbye to those on my right and left, and they did not take it well. I was sure that was what Ayn Rand would do.

The death of my father in WWII should have given me some room-and-board money under the GI Bill. However, I had just read Ayn Rand’s  Atlas Shrugged and I would be damned if I would go to school on blood money. My mother was beside herself. My adopted family could not pay for my education, but she thought the government ought to, and my naïve but cold-eyed refusal made her go through all the possible arguments. My father was not here to put me through school, but he would have used this GI Bill, so now they offered it to me. Nevertheless my distraught mother was not as convincing as Ayn Rand. I would be cool and make it myself with no help. While some of the money I’d made carpentering was still around, I studied and got a 3.5 and lived in the student dorm. Then the money ran out next semester. I got jobs dishwashing, and being a houseboy in a sorority, and being an afternoon counselor for YMCA kids. These jobs each made a pittance, and the time for study – let alone any fun – tightened up a lot. I got an old bicycle to go between classes and jobs, but before long, the bicycle broke.

I started to play soccer for little other reason than it was played by people my size, which was average. The local industrial league teams could always use a fresh body and sometimes I played two 90-minute games in an afternoon at the pitch (the surface of which was partly made of broken Coke bottles) near Green Lake. The next year the U. of Washington started a team, but I was not remotely good enough alongside the Europeans there who were off season from ski scholarships – truly fine athletes. They did allow me to turn out with them and that was exceptional training, keeping up with those who had played the game at a high level, sometimes semi-pro level, all their lives. Gradually I learned to control the ball, trapping it from the air with a soft foot and then snapping a relevant pass to someone. By my junior year, I did make the University of Washington team, for one reason: I was an American who could keep up.

The University decided that the soccer talent from overseas was far above what they could find in Americans from Seattle, so they made a rule that two players on the team had to be American citizens. Actually, that made it pretty competitive, to be one of the two players. When I made the team in my Junior year, a tuition scholarship came with it. Ayn Rand would probably approve of that, but my grades were dragging and I was living down behind some old lady’s furnace for $10 a month, and showering within a curtain hung over the laundry room drain. I had started in Journalism and found I could get away with more as an English major, so I learned to read Ford Maddox Ford fast between jobs. All this being poor and pleasing Ayn Rand was starting to annoy me, and no one I knew could understand the connection anyway, so that helped me rethink the whole proposition and take the GI Bill money in my Junior year.

Did I feel I had failed Ayn Rand? No way. Instead I felt liberated, free to take the money granted me for an education from my father who, after all, died for his country. Turns out the money kept coming. Before I turned 21, I’d had also  rejected the money from my mother on my father’s $10,000 life military life insurance money, and now it reverted to my possession. Military family insurance benefits can often provide unexpected financial support long after a service member’s death. I had not accepted it – until now. Now they were handing me $10,000 (probably worth $100,000 now) to spend on what I wanted. Well, first of all was a Porsche. An old Porsche (granted) but a 1953 Porsche shipped from Germany by a servicemen who now needed the money. I rode a cold train cross country and got it for $5000 in Bayonne, New Jersey.

What a deal. Me, 21 years old with a Porsche. I also got a Guild guitar, which makes fine music to this day. What a day that was! To put everything you ever wanted – granted a low bar – into one package, and buy it!  I drove the Porsche cross country and it took curves like it was on a rail and for some reason in Montana the engine caught fire, but it was air-cooled and somehow cured itself enough for me to make it to Seattle. This was such a formative moment that I have never lusted for those things I cannot buy.( I could even take girls on a dates that weren’t Dutch.) At least once in my life I could have all of the tangible objects of my desire – because my list then was so short.

Parallel to all this, the military had ever been marching in the background. The first year I was in ROTC like every student in land grant colleges in 1960. The idiot student leaders in charge at 7:00 am marched us through muddy grass and into the sides of buildings. The prize was to be an Air Force officer. The ROTC building burned down that year, very probably by accident, and I turned in my Cadet Uniform thinking all records had been destroyed. Home free…but not. They came back when I was a junior and said they had found the records and I would not graduate unless I completed the loathsome ROTC. I fixed them, however. I had a plan: The war could not last much longer and I could drop out and be in the Reserves. I went into the Marine Platoon Leader’s course that summer, which shielded me from everything…except the Drill Instructors.

These Marine Drill Instructors hated college boys. Many of them had studied civilian subjects while in the Marines and some even had Master’s degrees as well as karate black belts, but they all hated college boys. Their sole purpose was to cause as many college boys to drop out of the Platoon Leaders program as humanly possible. Their dropout record at the time was likely comparable to the SEALS, about 60% for Marine Officers. But their soft side was that they admired physical prowess. Not my long suit, but….

Luckily, during the previous Spring Semester I was given the opportunity to pedal pedicabs at the 1962 Seattle World’s Fair. Members of the soccer team were given jobs peddling pedicabs all over the World’s Fair Grounds, as tours and also as taxis. We were the real workers. The members of the UW football team were given menial jobs like measuring the length of the grass on the walkways. Pansies.

However, the pedicabs were not made for heavy duty usage. Most of them broke down, and we did not complain, because the company was paying us $2 an hour, just to sit with the broken down machine until some mechanic could come around and haul it back to the main garage. $2 for baby sitting was not bad at the time. But it could not – and did not – last. They took the pedicabs out of operation and we were without a job. They gave me a position running electric cars with 8 people in them, because I knew the grounds, etc. I actually knew the grounds so well, that I would give some preference in my tour spiel to food vendors who would give me a free meal when I got off. This angered the vendors I had not included, who got to my boss, who seemed glad to fire me as an example to the rest.

“Say,” I asked, as I was dismissed. “What are you doing with the pedicabs?”

“Nothing,” he said. “We’re not going to start the operation up again, if that’s what you mean.”

“Not exactly,” said, with this germ of entrepreneurship exploding behind my eyes. “I thought if I rented one some day, for about $10, I’d see what I could make off it. Better than no income at all for you.”

He chewed on that a minute, and then nodded. “But no advertising…That’s trouble for you.”

So the next day I got the best-maintained pedicab of many in the garage and took it out for a whirl. 10 feet onto the grounds someone stopped me and asked if I gave tours. I said yes, $10 a person for a 20 minute tour of the grounds. $20 and twenty minutes later I had a thriving business going. I was the only pedicab on the World’s Fair grounds! People with tired legs were ready to jump in the seat, when I let the last load out. I worked 16 hours that day and made over $400 with the tips the late night drunks gave me just to get them to an entrance with a cab.

In just a few days of this, I had expenses for the school year. Kodak had me hold a camera while sitting on the pedicab seat and the photo became a national print ad which was actually up in New York’ Grand Central Station for a while. A friend there called me to say he had seen it. This was success! There were only two problems: how to keep my earnings a secret, and how to keep my legs from knotting up. Since I was renting the cabs for $10 a day, it was no one’s business how much I made, so I lied with abandon. “How’s it going,” the pedicab supervisor said when he saw me re-infusing my cells with a milkshake. “Not great” I said. “Some days it’s going to be tough even to make the ten dollars, but I hope some weekend days will work.”

“You’re not thinking of quitting are you?” He was worried about losing this income, but also wondering if he could put other drivers on.

“I’ll see how it works for a few more days. Sure isn’t as good as the $2 a hour I could depend on.”

“Well that’s business.” He said. Such a ruse… and it lasted me about 3 weeks. I moaned what a mistake this was to everyone I knew there. I groaned when I passed the supervisor, as if I was getting a hernia. I really made a lot of money those days.

The other problem, legs cramping, definitely impacted how much income I could produce in a $10 day. Luckily there was a “club” on the grounds with a masseur. In midafternoon, for $5 he would massage my legs for about half an hour, and I was good to go until closing at midnight.

This windfall could have lasted longer but some poor soul the supervisor wanted to befriend with a temporary assignment, paid the $10 and started making $50 a day almost doing nothing. He rushed back to the supervisor before I could intercept him and thanked him profusely for such a great deal. My days were obviously numbered.

Luckily, I had made a bundle by then and I had to report to the Marines for 6 weeks anyway. They were as vicious as advertised. People who giggled in ranks the first night were lifted two feet in the air by the drill instructors boot, and thereafter did not even smirk in the darkness. But then there was the fitness. Ordinarily fit college boys, some who had played sport, were ground into the dirt of the Quantico hills by endless running, much of it in heat conditions considered dangerous. I saw a few thrown in an ice bath to get their temperature down. These were the weaklings. The rest of us kept running. And climbing. And learning to use the toilets for all functions in the one minute they gave us. (Some of us started smoking as a rapid laxative. A little-known medicinal value rarely touted in cigarette ads.)

I was not great at the drilling, often turning the wrong directions. And I was not great at the tactics we were supposed to study at night after running all day. My book scores were a compendium of guesses, and barely passing at that. There was every reason they should drop me out of the program, except for two: (1) They wanted people to drop out as their own decision, that they could not take this kind of life any more. (2) After all my peddling and grunting and pulling on the handlebars getting 700 lbs of passengers up the hills at the World’s Fair, I scored number 2 in the whole physical testing in that class, behind some guy who they said might make the Olympics in the Decathlon. So, unlike anyone before or since, the Marines liked me for my body.

There is more to this Marine story, which I thought would end when the Vietnam war ended. Except it didn’t end, not quite soon enough for me, nor for several others exponentially more unlucky than I was.


Copyright 2018 David Hon – All rights reserved

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Loving Women Who Run

Sometimes you have a fascination and you don’t really admit it. Sometimes it even takes many long years for you to come to terms with it. Mine is: I think I am predisposed to love women who run, which makes discovering new connections through a fuck app even more exciting. Exploring jeu sexuel en ligne can also make those new connections more engaging and add a playful spark to getting to know someone.

You can see women who run at 3 years old on a beach, at 12 years old on a soccer field, at 35 years running on fitness trails, and even at 65 running for a tennis ball. Like wild mustangs, it’s the living gusto of their hair flying and arms pumping, and also… they seem to float. Why is it that men, for all their strength and speed, never seem to float? Men lumber along, and they sometimes drive with great horsepower…but they don’t float. Take it back…Baryshnikov seemed to float, but that was a different stage. In a way, that same effortless grace reminds me of the calm clarity I found after trying ghost hemp—its smooth effects let your thoughts lift gently, like the quiet rhythm of a long, peaceful run. For those seeking similarly high-quality, plant-based wellness products, cheefbotanicals offers a trusted and natural alternative. If you’re looking for other cannabis products, then you may check out flyhighseeds here. You might also explore indacloud, known for its innovative and premium hemp-derived selections that deliver both quality and satisfaction.

I found out my wife Brenda was a runner when she decided to run off some lethargy after our second boy was born. She entered the 8-mile Turkey Trot in Dallas, and won it. Brenda mentioned once that when she was very young and very poor, the Irish seaside community of Kinsale would have festive days and she would win money in the kids races.

That first Turkey Trot started a long progression of Brenda running while the boys were in school, or I watched the boys and we sometimes went out to watch her. Most boys moms did not run, but ours grew up thinking it was the usual thing. Brenda was invited to be in a women’s running club in Dallas, the Metroplex Striders, and she was able get expert workouts with coaches for 5,000 and 10,000 meter races along with ex-college runners and others who took running dead seriously. Using a tdee calculator can also help track her calorie needs, ensuring optimal energy for her running routines. 5 to 10 miles a day of running gave her lasting health benefits, of course, but one drawback… Brenda went through running shoes rapidly, and there was no mileage guarantee as you would have on automobile tires.

However, there was also a solution to the constant need for shoes…New running shoes were often prizes by running shoe companies. Brenda would thus win shoes by winning races. Running was just beginning to become popular and in events like the Six Flags season opening 10K run, they would give occasional trips to other running events. In this way, modest as our income was, Brenda could stay in shoes and take some running trips around the country and, as it turned out, the world.

Once when she won the local Six Flags opener, a local radio station had as a prize a trip to any marathon in the U.S. Brenda had her heart set on running the Dublin marathon, but it took a little talking. I told the people at the radio station that Fairbanks, Alaska was almost as far as Dublin from Dallas – a few hundred miles difference. There were not at that time any marathons in Fairbanks, Alaska and the local big airline, Braniff, did not fly to Fairbanks, so I convinced the radio station manager that they could accomplish the same prize and also tout the new flights of Braniff to London. So that is how Brenda got to run the Dublin marathon, visit her sisters, and become an international runner-mom with kids in tow.

We also raised a daughter, Deirdre, who ran. Women who run run after soccer balls and basketballs and tennis balls… floating all the way…in my eyes at least. It should have been obvious to us from birth. Brenda kept running – 9 months pregnant – until 3 days before she delivered Deirdre. They were in the delivery room and I was still struggling in a dark hospital closet (where they stuck me to put on my paper shoe covers) when I heard this little squall pierce the air. I went into the delivery room to see this naked little baby girl writhing on a pedestal with a towel over it and then…to everyone’s amazement, little Deirdre rolled completely over, almost off the pedestal, before they caught her. Those of you who’ve had kids know they sometimes take months to roll over, and here she was doing it fresh into the world. One theory was that Brenda running all through that pregnancy thoroughly oxygenated her baby, and so our Deirdre was ready to go from the first minutes. Brenda’s Metroplex Strider team came up with a pair of baby running shoes, coupled with the pronouncement that when she turns 13 she is ours.

One Dallas running event, held for Easter, was a 6-mile husband-and-wife team run, called the Bunny Hop. The idea was that the men would go charging along ahead and their wives would be dragging along miles behind. It occurred to us that if Brenda beat the man in the best combo, all I would have to do is beat the wife. (Are you still beating the wife?) I was playing soccer at the time and they say you run 5 or 6 miles a game, so I guessed I could make it. I had learned pacing somewhere and so I did the first 2 mile lap around city park course in 14:57 minutes with Brenda well ahead but with the other man and wife blasting along together a good ways ahead of me also. But I was patient and did not want to burn out. At the 4-mile mark, I was 30 minutes on nose and just about even with the wife. Brenda was, not surprisingly, ahead of the man of the other pair, with a long hill in front of her.

As it turned out, Brenda always adored running hills, especially running up hills.  It’s a valuable preference for a distance runner, as hills are where many running careers go to die. I thought that might be my case as well, as I edged out ahead of the tiring wife going into that last long hill. By now a lot of the trailing — and leading – spouses were stopping and walking that killer hill. I kept going past many of them, and the wife was just behind me so I had to keep running. I swore that if she stopped to walk I would stop to walk as well, but each time I looked back, she was still chugging up the hill behind me. I looked back 7 times and on my eighth look over my shoulder…she had stopped running and was walking. I’ve got her, I’ve got her I thought as I trudged on, barely running to make it over the top, and then to glide downhill, watching Brenda far in the distance leaving the husband well behind in a final downhill sprint…floating over the finish line. We won — I with the lesser half of the trophy medal.

My granddaughter Clodagh is running now. At four years old she just runs in random long bursts of bellowing glory across the grass of a park, but as I look at her I swear she is floating…and I think: here is one more woman I love who runs.


Copyright 2018 David Hon – All rights reserved
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No Cab for Annie

Attempting things that no one else quite understands – and when you are just groping along yourself — has its certain virtues. There are few second guessers since even the objective of the project shifts daily. The key element that guided us when creating the CPR simulator was only “Will it work?” But even that criterion was flimsy. The fragility of the concept in those early days led us to what answered only by what we thought it could eventually do…A dream defined. The system, as I described designing with the CPR doctors, would have two screens, and a full-sized manikin which would lie on the ground. A light pen would allow the user to interact with the screen (much as touch screen does now). If the screen asked you to touch a random list of actions in the correct order, you did so with the light pen and the computer recorded your answers.

As the CPR Learning System took shape, it required two separate and distinct activities coming together.

1. It was imperative that we create a manikin ( mannequin anyone?) which was realistic enough to allow the student to practice moves in the right places, and to look for signs of life or ascertain the need for CPR. To accomplish this we had to take an existing manikin, used by current classes, and embody sensors to tell us that the student actually knew what to do, and could actually perform it on the manikin.

The realistic vinyl manikin used by American Heart in its CardoPulmonary Resuscitation (CPR) classes had been supplied for some years by a Norwegian company, Laerdal, which had a good business supplying these relatively inert teaching manikins to the American Heart Association, the Red Cross, various rescue units, and a fair number of hospitals. All of these organizations gave classes on the inert Resuci-Annie manikin, which did have lungs that inflated, a neck that would tilt back, and a breastbone that would provide realistic resistance to the student. Because they foresaw a new business blooming, the Laerdal people were quite cooperative with getting us manikins to rip apart and “sensitize.”

The sensors we implanted in Annie not only had to read the precise actions of the rescuer, they had to communicate that to our Apple 3 computer, by means of a special card we built to insert into that small inexpensive machine. (We had to design in a reasonable cost for these in from the start). The location of the hands had to be sensed, and the depth and duration of compressions had to be timed to make a graphic pattern on the second, non-video screen. The lung expansion was followed with piso-electric fabric, and the student was inferred to be checking for breath with a photo-electric sensor that assumed nearness of the students face or hand checking for breathing. We would have to do a similar set of sensors for a baby manikin, except we also used mercury switches to read position of the head (down below the feet when freeing an obstructed airway) and the neck position when the student/rescuer was blowing breath into the baby.

2. The interactive Video screen had to present realistic situations, and also the learning and testing segments, in one concise package. Jane Sallis, who I had worked with before at Texas Instruments, put in an incredible number of days on the CPR video disc. I told her every day we wasted in getting this done we should imagine dead victims piling up on our doorstep (; I was a fairly crude motivator, but she later admitted it worked). We had to plan perfectly for each of the 54,000 stoppable frames, which would then be given sound by our interactive audiotape, which we had pioneered at an earlier stage. In those days, any videodisc required exquisite planning because an original high quality videotape had to be sent to Japan by one of the three nascent videodisc makers, and all of their early processes took over two months. If this all sounds like it was high speculative, it was. But first, we had to get the support of someone like Sony, which we hoped would be able to market psychic benefits of being involved with a national rescue effort. It was at that point merely a demo interactive videotape with a wired manikin and pieces hanging out the sides. Mostly it was held together by sheer belief.

As I say, it was critical that we enlist a leading-edge partner with a videodisc operation, and I was the one who had to sell this all to Sony. For that I had to take a trip to New York City and the SONY building on 59th Avenue to sell this off the wall project. The prototype equipment and its trial programming had been iffy when I left and I was wary of prematurely blowing this opportunity, and thought I might stall it a bit, but Jane said that is what opportunity looks like – something no one else understands or wants and that you step up for.

I will always remember taking this kludgy conglomeration of spit and bailing wire electronics from Dallas to the slick, spiffy executives at Sony in Manhattan. The manikin – Annie –  in its large shipping crate, and the tape player we connected to the computer to manage the interactive experience with the sensitized manikin, all this in an awkward stack of shipping crates which I could put on a small platform dolly and get from here to there: Airport to hotel with a big tip for the yellow cab to put these crates in the trunk and the back seat. Then the next morning 17 blocks from the hotel up to 59th Street…except that the rain bucketed down as I stood in front of the hotel waiting for a cab, and the cabs never stopped. I figured if I rolled the stack out to a busier street there would be more chance of getting a cab. It continued to bucket and I continue to be ignored by cabs full of happy dry people who wondered what in the hell I was rolling along the street, parting streams of water now…walking toward a 10 am appointment with Sony that would determine the future of the CPR Learning System, and a lot else.

17 blocks and no cab would even turn down any street I happened to be on. “Just get a cab,” someone at Sony had told me as I sat in Dallas a few days before. 17 blocks crossing streets up to my ankles in running water, pushing the heavy stack of equipment no one wanted to pick me up with. Finally, a block away from the Sony building, a yellow cab stopped beside me. It would take more time to load and unload the stuff than push the stack this last block. “Fugetabout it” I said in my best New York accent.

It was one of those days which began with disaster, and as if responding like true champions – every piece of electronic equipment that had sloshed for an hour through the honking downpour mid-town Manhattan…every piece worked perfectly. The Sony people had seen about everything in the world and New Yorkers have seen everything in the world on their streets, and none of them had seen anything like it. They could understand what this interactive videotape system would look like when it used their videodisc. Sometimes, and just a very few times, you can find people who are ready to take the same leap you are taking, and understand exactly what you are doing. I credit Dan Harris and several more of those whose job it was to introduce the videodisc to the U.S. with “getting it” immediately, and pulling others in from all the floors to see this crazy system that was perfect for showing off the interactivity of their videodisc.

That was a successful meeting, though I was dripping wet through all of it and could have been electrocuted at any moment of my demonstration. I believe they got a truck to get the stack of stuff back to the hotel. That was the success of the day, and they quickly agreed to get our videodisc made and wanted to take the system to several shows where they were showing off the videodisc. That was a few months out, and required a lot of shipping, but those first shows such as the Consumer Electronics show in Las Vegas, drew a lot of interest for Sony, and for us. They had these little forums of people to ask questions in side rooms, and I was basking in the general appreciation and interested questioners when I got blindsided.

“Why do you have to use a young girl for the manikin? That looks extremely sexist to me…”

I looked out and there were several women, of all ages and diversities, nodding their heads at me.

“Well, the Laerdal people have done studies, with male manikins and mustaches…and the response is uniformly low for them and totally, uniformly – from men AND from women –  they are more comfortable with the young girl. “ I hoped I was convincing enough with this… but I was not.

“That’s a bunch of male chauvinist pig crap done by male chauvinist sexist marketing types…I don’t see we should believe this crap at all.”

A lot of female heads were nodding in support and grumbling louder too. I had never expected I would be on the verge of a protest march from having tried to do good in the world. So when the grumbling subsided for a second, I tried one last thing.

“I would like to tell you the real reason, the original reason for having the manikin be a young girl…”

“Because men like the idea of working on her…”

“No,” I said, “It’s because of her father.”

The crowd quieted, but the questioner remained standing, hands on her hips. Her hunched glare said Go on.

“Mr. Laerdal had a doll-making company in Stavanger, Norway, and was fairly successful at it. He had a summer home on a lake back in the Norwegian mountains where he took his large family and their friends on holidays. One summer day they were all swimming out into the lake and someone shouted Annie, and in a few minutes they dragged Annie, Mr. Laerdal’s lovely young daughter, up on the beach, and everyone tried to revived her, but she died there on that beach, that day. Mr. Laerdal was so aggrieved that he made a life-mask of his daughter Annie, and later decided to make a manikins to teach lifesaving. He closed his doll-making company, even though it was very successful, and dedicated the rest of his years and his fortune to making manikins in Annie’s image so that thousands – or maybe millions — of other lives would not be lost in that way. So that is the one we use…in a way…that’s Annie there today.”

The crowd was very quiet now, and began to shuffle away from the standing questioner, many leaving the room without further comment. She finally stood alone in the group of empty chairs, which sort of ended my presentation.

“So OK,” she said, “I’m not going to clap…but that sounds like a reason.”

Needless to say, the help of Sony was invaluable. They gave us one of their first four videodisc players to come into the country, and supplied all the videodisc processing once we had the original videotape. Later, these pieces would have to be programmed to operate together in one seamless experience. However getting to that point, riding like the wind on hypothetical constructs, was anything but seamless.


Copyright 2018 David Hon – All rights reserved

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A Sweat Sandwich in Indian Country

Not only are heroes made-not-born, I’ll swear many of them are partial heroes by accident. Someone walking the rails snatches a meandering child from an onrushing train. Quick thinking, perhaps. Maybe reflex. But the act only seems heroic if there was a split-second involved, when the option of most people would be to watch dumbstruck. In fact, my own bar is much higher. Heroism would, to me, require a few extraordinary choices leading to the dangerous situation, near despair by any normal person, and one person’s rise to action in the face of clear and distinct peril.

On the battlefield we had a clear assessment of such situations: sweat sandwiches and shit sandwiches. (Guess which is the most perilous.) If a few people were shooting at you and you could manage to make them go away, or get out of the area where they were shooting at you, that would be called a sweat sandwich, a random situation that you could probably extricate yourself from with known methods and assistance at hand, such as digging a hole where bullets could go overhead, and having other people or planes or bigger guns to shoot back. The report of action over your radio would be “sweat sandwich developing. Need some rounds on them half a click NW of us.” A click, by the way, is 1000 meters and a tribute to the fact the US military joined the rest of the metric world mid-twentieth century, while US civilians, almost alone in the world — kept the bizarre old feet and inches based from yore on the length of some of the King’s physical appendages. A sweat sandwich, then, was dangerous, but probably survivable with high energy and competent use of your own weapons (and the assistance of friendly weapons whenever possible).

A shit sandwich, on the other hand, was dire. There were usually a lot more people shooting a lot more stuff at you from all around you. Shit sandwiches mean possibly survivable with all of the above sweat sandwich remedies plus sheer unadulterated luck of these kinds: (1) Deep mud between them and you, instead of between you and your route out, or (2) some more attractive alternative to killing you, like the adoring crowd of local prostitutes who suddenly distracts them from their absolute possession of all your exits, or, (3) just a few times, it was the crazy, unexpected, demonic energy of a guy like Cage. Cage was this Marine from West Virginia and he never made more than private because his temper was hair-trigger and applied equally to all. He’d learned to control it except in a few cases when we were being attacked and some advance of the Viet Cong had put us in a shit sandwich.

One of my lasting images was of 6-foot Cage standing silhouetted against explosions, over a previously unseen ravine which was now literally pouring attackers out onto our hilltop position, and there was Cage standing in the middle of it all, frustrated with how slowly his rifle dropped them, grabbing bodies and throwing the smaller Viet Cong attackers with their rifles and grenades, and tossing them like bad rubbish with one arm and then the other, back down the ravine, collapsing the attackers onto each other like dominos. Cage was legend among the troops of the battalion. Though he might not easily blend with polite society, he was at home with Marines in Viet Nam. You might say Cage specialized in shit sandwiches.

True, the situations in which heroism arises are usually random. You don’t set out in the morning to become a hero, by anyone’s definition. Most Marines I knew just tried to do their jobs, and to be as dependable as possible to each other because, when all rationales are done, all the men I saw and respected were basically doing their jobs for each other. You occasionally hear football players on successful teams say they are playing hard for each other. I subscribe to that, and as an officer there was another level: of being loyal to your men. To watching out for them. To make sure they had beer anytime beer was to be had. To defend them against the idiosyncrasies of the military bureaucracy tangled in the battlefield, where orders came from somewhere to go somewhere you would not go in your right mind, and to do with no supporting reason whatsoever. I’m saying that there are a lot of mistakes made when the air of uncertainty is the only air you breathe all day. On one coastal operation, I sat in on a conference between our battalion commander and the head of a Navy SEAL team. Apparently there were tunnels that went down from a peninsula we were taking and some of the Viet Cong were thought to be escaping via tunnels that opened underwater at high tide. Our battalion commander was in the process of ordering the SEALs, ranking far below him, to swim into those small dark tunnels with guns and grenades waiting and intercept the Viet Cong.

“Can’t really do that, sir,” said the SEAL Team leader, respectfully but resolutely.

“Well, by God, sailor, that’s an order.”

“Sorry, sir, we can’t manage that one.”

The battalion commander was flabbergasted. He knew the Seal was right. Of the few VC intercepted, none would be taken alive in the dark tunnels, and there was a high probability that many of these highly skilled undersea technicians would have their lives wasted for nothing.

“You can’t do your job? That’s your job, isn’t it.”

“Well, sir, we’re a little short for this sort of thing.”

What I had just heard was someone with no power in the system standing up for his team of men against someone with great power over him. The battalion commander mumbled something about how this was going to be reviewed with his Chief, but he already knew he would lose this one. It didn’t absolutely need to be done, and this low ranking head of Seal Team was not going to let his men — some about to go home and thus “short” (for short-timers) — walk into a dark, inescapable pit of butchery. This was a kind of career heroism, (with his career at high risk) and the men who saw this organizational courage from their leaders became incredibly dedicated followers. Of course there were no medals handed out for this type of heroism.

The supply of medals often seemed merely a matter of supply and demand. In the areas where the fighting was constant and deadly and where the smoke rarely cleared, there were occasional allotments of medals that sat around until some lull of a few days where everyone was basically tired of fighting. We fired at each other across deep gulleys and then one side started to file down the pointed tips of the 7.62 mm NATO rounds that everyone used. The VC used AK47s and could use the same rounds as ours (or a Winchester .306 round, if you must), so they could use captured ammo. The filed down round would mash out if it hit you and tear your shoulder off instead of going through it. No one liked the filed-down rounds so our Civil Affairs guy white-flagged into the gulley and both sides decided not to file down again unless the other did. That would be called an extempore Rule of Engagement.

And the pause got better. The VC disappeared into the populace with their local girlfriends and the Marines retired to secure cantonments for some beer and steaks which magically reappeared, sometimes before ammo resupply. A net was strung up and we played jungle volleyball, the loose rules of which allowed any kind of hitting of the ball with your hand and any type of grabbing, kicking, or tripping your opponents under the net. Depending on how much and what kind of action there was, a certain quota of medals seemed to appear. They seemed to want to write up bronze stars and a smaller portion of silver stars to motivate the troops. Often, of course, a person had rotated out when the approval came through. But there was often some maneuvering for the quota of medals, especially within Officer corps.

In one of those lulls I was tasked in my secondary occupational specialty as communications officer to go set up the optimal command post for a peninsula we were in the process of taking. I say in the process because as it turned out, the helicopter deposited me in an area I was told was secured, and as the blades flop-flopped away into the sky, I looked around and did not see a welcoming committee. Actually, after looking around a bit, I decided not to blurt out my position. Apparently we had not taken this area yet. How interesting. Now the question was: had anyone else taken it? Was I being watched from the bushes, a curious intruder into a peninsula full of enemies? I decided I’d better make my way back to the beach, and then perhaps find my battalion inland. I was in Indian Country, as we called any area we had not secured.

I was in Indian Country and it was too quiet. Either they missed my exit from the helicopter or, more likely, they were just watching me to see if there were more like me around. The best I could do is act like any action from them would cause stuff to rain down like hell on them. I pseudo-confidently made my way about half a mile to the beach. On the way, there was a 500 lb bomb crater courtesy of the Air Force, and in the bottom of it was a cow. Its rear end had been blown away, and it was lying there moaning. It looked at me with big brown eyes, almost pleading. I thought for a moment the best thing I could do in this world was to put the cow out of its misery with my .45, but I reached for it, and then thought better. Noise is not good. Maybe they were watching me or maybe not, but a blast from my .45 would change the game, and not in my favor any way I could guess.

If you can tiptoe in the jungle, I tiptoed back to the beach, and then worked my way down in the shadows of beachside trees until I heard an American voice. “Who goes there?”

Now that was a question. I tried to remember a radio code name for this flank of the operation. “Mystic Crystal Bravo!”

“Wrong” said a voice from a wall of sandbags. And then the helpful, “That was yesterday.”

“Hey, I was in DaNang yesterday,” I said.

“That you, Hon?” I recognized it as the voice of the Mustang S-3 operations officer who just happened to be walking the lines.

“Yes, sir,”

“Get over it, Hon.“ He was still behind the sandbag wall. Then I realized they all stayed down because the VC were probably right behind me. “What the hell were you doing in there?”

“Chopper dropped me in there…Setting up new command post.”

“Oh…too bad. We were planning to take those couple of clicks but something snarled. Guess the pilot didn’t hear.”

“Or me, sir.”

“Well, Hon, we better get you into a briefing now, because now a hell of a lot of people want to know what’s out there.”

The few staff officers a battalion had grilled me and then the Commanding Officer and the Executive Officer grilled me and they showed me maps (one of which had never been given to me) and I tried to point out where I’d been and what I’d seen, which was not much of anything but a cow.

One of the onlookers was Lieutenant MacDonald, who I knew but never did know what he did, and he pulled me aside after one grilling. “We’ve got three more silver stars for this operation. You should get one for reconnaissance behind enemy lines.”

“It was a mistake. We didn’t know it was Indian Country. I’m not that brave, believe me.”

“But you were there, and you got out with vital information.”

“Information that there didn’t seem to be anyone there?”

“That’s valuable. And the way you got through enemy territory, that’s heroic.”

“It’s a joke.” I said. “It’s a big screw up.”

“But they probably would give you the Silver Star. There’s a case for it.”

Sometimes these things flicker past your head for second. A Silver Star would set you up for life in the military: it would always be foremost in consideration for promotions and — as the experienced Marines did in a sort of conspicuous understatement — you could wear only personal combat decorations in a slim but telling line above your uniform shirt pocket. The thought flickered, and then I could imagine being laughed at. I could imagine laughing at myself. I didn’t want a military career anyway.

“Give it to Cage.” I said.

“You don’t want it?”

“Naw, give it to Cage. Give it to him while he’s alive. There’s not a soul who’ll disagree.”

I don’t know if Cage did get that Silver Star, but he should have. He was certainly the hero I would never be and besides, I’ve since felt a little more right with the world if I did dodge a phony Star that was possibly tossed at me.


Copyright 2018 David Hon – All rights reserved

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